AG

Alli Galloway

Available to hire

2-paragraph first-person bio, friendly tone

Work experience· 6 roles

Head of Fan Growth · WNBL (Women's National Basketball League)Jan 2025 – Present · 1 yr 11 mos

Led the national fan-growth strategy for the 2025/26 season, delivering record audience growth across broadcast, live attendance, and digital platforms; chaired sustainability initiatives aligned with carbon-neutral goals; built partnerships and a data-driven fan-engagement program.

Chief Marketing Officer · Vinyl GroupJan 2023 – Dec 2025 · 3 yrs

Led marketing strategy and growth across Vinyl Group brands (Vampr, Vinyl.com, Jaxsta, Serenade) and oversaw cross-platform campaigns; managed owned channels; led PR, SEO, product, paid media, and content production; delivered data-driven performance reporting and guided executive-level budgeting, team structure, hiring and performance.

Head of Marketing · Vinyl GroupJan 2021 – Dec 2023 · 3 yrs

Led digital growth, D2C funnel optimization, paid and organic marketing, analytics, UX-led website development, and brand identity across platforms; drove adoption and growth initiatives across Vinyl Group, Jaxsta, and related brands.

Senior Audience & Channel Manager · Warner Music AustraliaJan 2017 – Dec 2021 · 5 yrs
Marketing & Partnerships Manager · Feed Me Music, LondonJan 2014 – Dec 2016 · 3 yrs
Event Director & Promoter · Feed Me Music, LondonJan 2005 – Dec 2013 · 9 yrs

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