Almudena Rojas

Available to hire

I am a marketing and business development specialist with extensive experience in integrating AI into marketing strategies.

About

I am a marketing and business development specialist with extensive experience in integrating AI into marketing strategies. My journey has allowed me to work across various regions, enhancing businesses’ engagement and conversion rates through innovative campaigns.

  • 13 years' experience

Languages

  • Spanish; CastilianFluent
  • EnglishFluent
  • FrenchAdvanced
  • PortugueseIntermediate

Industry experience

  • Software & Internet
  • Professional Services
  • Financial Services
  • Healthcare
  • Retail
  • Media & Entertainment

Work experience· 24 roles

Marketing and Business Development Specialist · FreelanceNov 2025 – Present · 1 yr 1 mo

I combine marketing strategy with AI integration, guiding and helping businesses through the entire marketing process—from consultancy and concept development to the deployment of intelligent campaigns that drive engagement and conversion.

Head of International Marketing & Partnerships · IzertisJun 2024 – Jun 2024 · 1 mo

Led international marketing initiatives across Europe and Latam, aligning local teams to execute region-specific campaigns within a unified global strategy. Drove demand generation initiatives tailored to each market’s audience and tech landscape.

Growth Marketing & Demand Generation Manager · IzertisJun 2024 – Nov 2025 · 1 yr 6 mos

Launched targeted multi-channel campaigns to increase marketing-sourced pipeline while delivering segmented messaging and high-converting content. Designed and supported sales enablement initiatives to enhance sales performance. Collaborated with strategic partners to equip the sales team with resources to deploy successful demand gen initiatives.

Growth Marketing & Demand Generation Manager · Izertis, MadridJun 2024 – Jun 2024 · 1 mo
International Marketing & Partnership Manager · knowmad moodOct 2023 – Oct 2023 · 1 mo
Head of International Marketing & Partnerships · Izertis, MadridOct 2023 – Jun 2024 · 9 mos
Digital Marketing Manager · EADEAMay 2021 – May 2021 · 1 mo
International Marketing & Partnership Manager · knowmad mood, MadridMay 2021 – Oct 2023 · 2 yrs 6 mos

Education· 13

Master's degree · iebs, Madrid2020 – 2021
Master's degree · Darkmoon, Madrid2021
Bachelor's degree · Universidad Pontificia de Comillas, Madrid2008 – 2013
Bachelor's degree · University of North Carolina, USA2012

Testimonials · 5.0 from 1 review

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