Alyanna Monique Francisco Schaffer
I am a motivated self-starter with a passion for digital marketing and animal protection.
About
I am a motivated self-starter with a passion for digital marketing and animal protection. I successfully built a horse re-homing program for former racehorses from the ground up, including developing a strong network of racehorse industry contacts and positioning the program successfully on social media. With multiple years of experience in digital marketing for a variety of B2C organizations, I bring a multicultural perspective being German-Filipino and an American citizen, as well as a bilingual upbringing and education background with strong presentation skills.
I am keen to support a purpose-driven company in the areas of digital marketing and sustainability. My background encompasses working remotely in leadership roles, developing brand awareness, managing client relations, and creating impactful social media campaigns. Outside of work, I am passionate about animal welfare, content creation, and personal development.
- 8 years' experience
- Joined August 2025
Skills· 8
Languages
- EnglishFluent
- GermanFluent
Industry experience
- Media & Entertainment
- Education
- Non-Profit Organization
- Retail
- Travel & Hospitality
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Work experience· 13 roles
Designed and executed digital marketing strategy for startup launch, driving brand awareness and user growth. Managed cross-platform campaigns, partnerships, and analytics to optimize reach and conversions. Coordinated product launch campaigns and aligned marketing with business goals.
Developed and built the only pet magazine in Singapore from the ground up. Led sales, client relations, and digital marketing efforts on social media. Planned magazine launch events and maintained strong client relationships while understanding the core business operations.
Education
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