Alya Amalia Yusuf
- Bandung, Indonesia
- 1 project
I'm a dynamic marketing professional with nearly 6 years of experience specializing in Influencer Marketing and Social Media Management across lifestyle, hospitality, and tech sectors.
About
I’m a dynamic marketing professional with nearly 6 years of experience specializing in Influencer Marketing and Social Media Management across lifestyle, hospitality, and tech sectors. I’ve led end-to-end KOL strategies, managed cross-functional campaign execution, and driven measurable sales conversions. I enjoy building and optimizing influencer networks, negotiating terms, and using data-driven analytics to maximize campaign ROI. I’m proficient at aligning creator content with brand values to captivate highly engaged target audiences.
In my work, I collaborate closely with brand teams and creators to produce authentic, high-impact content. I’m passionate about storytelling, creative direction, and turning insights into actionable, scalable campaigns that elevate brand presence online.
- Joined May 2026
Skills· 10
Languages
- EnglishAdvanced
- IndonesianFluent
Industry experience
- Travel & Hospitality
- Real Estate & Construction
- Other
- Media & Entertainment
- Software & Internet
- Consumer Goods
- Professional Services
Projects · 1
Work experience· 11 roles
Strategized and managed comprehensive weekly and monthly social content calendars across Instagram and TikTok, ensuring brand consistency and engaging daily content.
Strategized and managed comprehensive weekly and monthly social media content calendars across Instagram and TikTok, ensuring brand consistency. Formulated creative briefs, produced and published engaging daily content, driving organic audience growth and generating over 100K views on TikTok. Conducted routine trend analysis to adapt short-form video strategies against competitor activities.
Independent, curated lifestyle and F&B channel with self-led content production and growth.
Education
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