Hi, I'm Amairany Alvarez, a creative and bilingual Social Media Manager with over 4 years of experience in building brand presence through content, strategy, and digital storytelling. I'm skilled in planning, engagement, influencer coordination, and community growth, and I’m passionate about helping brands stand out with strategic, creative, and data-driven approaches. I have successfully managed multiple accounts, led market research for audience segmentation, and mentored junior staff. I thrive in dynamic environments where collaboration and creativity are key, and I'm always eager to take on new challenges to further enhance my skills and contribute to the success of the brands I work with.

Amairany Alvarez

Hi, I'm Amairany Alvarez, a creative and bilingual Social Media Manager with over 4 years of experience in building brand presence through content, strategy, and digital storytelling. I'm skilled in planning, engagement, influencer coordination, and community growth, and I’m passionate about helping brands stand out with strategic, creative, and data-driven approaches. I have successfully managed multiple accounts, led market research for audience segmentation, and mentored junior staff. I thrive in dynamic environments where collaboration and creativity are key, and I'm always eager to take on new challenges to further enhance my skills and contribute to the success of the brands I work with.

Available to hire

Hi, I’m Amairany Alvarez, a creative and bilingual Social Media Manager

with over 4 years of experience in building brand presence through content, strategy, and digital storytelling. I’m skilled in planning, engagement, influencer coordination, and community growth, and I’m passionate about helping brands stand out with strategic, creative, and data-driven approaches.

I have successfully managed multiple accounts, led market research for audience segmentation, and mentored junior staff. I thrive in dynamic environments where collaboration and creativity are key, and I’m always eager to take on new challenges to further enhance my skills and contribute to the success of the brands I work with.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert

Language

Spanish; Castilian
Fluent
English
Advanced

Work Experience

Community Manager at Alistasport social media
March 30, 2021 - July 19, 2022
Scaled social media following from 30K to 80K (167% growth). Increased engagement by 20% and website traffic by 15%. Led strategic campaigns, content creation, and influencer partnerships. Managed crisis communication during high-stakes product launches.
Social Media Manager at Masc Hospitality Groups
May 30, 2022 - July 19, 2025
Delivered high-quality content on time and budget using agile and Scrum methodologies. Launched experimental formats that led to engagement growth across platforms. Developed crisis plans that protected brand reputation during sensitive launches.

Education

Advertising and Marketing Technician at Instituto Universitario Tecnológico Industrial “Rodolfo Loero Arismendi”
April 1, 2014 - July 31, 2018

Qualifications

EF SET English test certification - C1
March 1, 2025 - March 31, 2025

Industry Experience

Travel & Hospitality, Healthcare, Real Estate & Construction, Media & Entertainment, Consumer Goods