Amandeep Kaur

AV Investment Executive representing brands like Max Factor, Aviva and Nando’s. Built strong relationships with key AV suppliers including Google and all major broadcasters for BVOD and 3rd parties with a strong video offering. Increased confidence in audience-based planning and implementation of digital video campaigns and how they fit into the wider AV strategy. Collaborated with other investment and planning teams to create thrilling and inspired plans for clients.

Led the execution of marketing programs from start to finish, leveraging internal support and driving collaboration. Established positioning, identified target audiences, and developed marketing plans with specific objectives across different channels and segments. Analysed customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies. Created, maintained, and conducted analytics reporting across multiple platforms and extracted key insights for future campaign development, complete with formal proposals and recommendations on tactics.

Advised customers on technology products and services. Consistently achieved sales and customer service targets. Supported promotional activities and product launches. Built strong customer relationships through effective communication and problem-solving.