Hi, I’m Amelia Graham Graham, a multidisciplinary digital marketing professional with a passion for building engaged online communities and delivering measurable results across tourism, culture, and retail in New Zealand. I plan, execute, and optimize campaigns across social media, email, CMS, and eCommerce, crafting content that resonates and moves audiences to act. I thrive in fast-paced environments, collaborating with stakeholders and cross-functional teams to launch new features, refine user journeys, and deliver on-brand messaging. I love turning data into insights and turning creative ideas into customer-focused experiences that drive growth.

Amelia Graham

Hi, I’m Amelia Graham Graham, a multidisciplinary digital marketing professional with a passion for building engaged online communities and delivering measurable results across tourism, culture, and retail in New Zealand. I plan, execute, and optimize campaigns across social media, email, CMS, and eCommerce, crafting content that resonates and moves audiences to act. I thrive in fast-paced environments, collaborating with stakeholders and cross-functional teams to launch new features, refine user journeys, and deliver on-brand messaging. I love turning data into insights and turning creative ideas into customer-focused experiences that drive growth.

Available to hire

Hi, I’m Amelia Graham Graham, a multidisciplinary digital marketing professional with a passion for building engaged online communities and delivering measurable results across tourism, culture, and retail in New Zealand. I plan, execute, and optimize campaigns across social media, email, CMS, and eCommerce, crafting content that resonates and moves audiences to act.

I thrive in fast-paced environments, collaborating with stakeholders and cross-functional teams to launch new features, refine user journeys, and deliver on-brand messaging. I love turning data into insights and turning creative ideas into customer-focused experiences that drive growth.

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Language

English
Fluent

Work Experience

Digital Marketing Specialist at Bluebridge Cook Strait Ferries
February 1, 2022 - August 1, 2022
Led cross-channel digital marketing campaigns across social media, email marketing, CMS, display and video. Built content calendars, developed engaging content to grow online communities, tracked performance against KPIs, and optimized conversion paths to boost engagement and revenue. Collaborated with internal teams and a media agency to deliver measurable results and supported feature launches with on-brand messaging across digital touchpoints.
Partnerships & Business Development Coordinator at Te Papa Museum
September 1, 2022 - October 1, 2025
Supported the General Manager of Partnerships & Business Development in managing corporate partnerships, sponsorships, and grant-funder relationships. Built and maintained key stakeholder networks, coordinated grant applications and reports, and tracked deliverables. Managed social media for Te Papa Store and Circa Cafe & Bar, and the online store; collaborated with influencers and partners to launch new features and ensure brand-aligned messaging.
Sales & Marketing Coordinator at Bluebridge Cook Strait Ferries
October 1, 2016 - November 1, 2018
Coordinated sales and marketing activities, tracked campaigns, and supported customer engagement; oversaw frontline marketing initiatives and pre-boarding/terminal communications to improve service delivery.
Passenger Terminal Supervisor at Bluebridge Cook Strait Ferries
November 1, 2014 - October 1, 2016
Managed day-to-day passenger terminal operations, rostering, customer safety requirements, and staff onboarding; ensured efficient sailing operations and high service standards.
Customer Service Representative at Bluebridge Cook Strait Ferries
December 1, 2018 - January 1, 2021
Handled customer inquiries and service requests across terminal and online channels, contributing to a positive customer experience.
Social Media Manager at Bluebridge Cook Strait Ferries
January 1, 2021 - March 1, 2022
Managed social media campaigns, content calendars, influencer collaborations, and audience engagement for multiple brands across onboard and online ecosystems.

Education

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Qualifications

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Industry Experience

Media & Entertainment, Retail, Travel & Hospitality, Professional Services, Transportation & Logistics