Data-driven Growth Engineer and ASO Specialist with aproven track record of scaling mobile titles globally acrossCasual, Tycoon, and Mid-Core genres.Expert in Deep ASO and Visual Hyper-Localization, withextensive experience systematically adapting storepresence for up to 30 target markets.Adept at bridging the gap between paid UA, organicdiscovery,and conversion rate optimization (CVR) to lower CPI anddrive sustainable product growth.

Data-driven Growth Engineer and ASO Specialist with aproven track record of scaling mobile titles globally acrossCasual, Tycoon, and Mid-Core genres.Expert in Deep ASO and Visual Hyper-Localization, withextensive experience systematically adapting storepresence for up to 30 target markets.Adept at bridging the gap between paid UA, organicdiscovery,and conversion rate optimization (CVR) to lower CPI anddrive sustainable product growth.

Available to hire

Data-driven Growth Engineer and ASO Specialist with aproven track record of scaling mobile titles globally acrossCasual, Tycoon, and Mid-Core genres.Expert in Deep ASO and Visual Hyper-Localization, withextensive experience systematically adapting storepresence for up to 30 target markets.Adept at bridging the gap between paid UA, organicdiscovery,and conversion rate optimization (CVR) to lower CPI anddrive sustainable product growth.

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Work Experience

ASO Specialist at Empresa Borcelle
January 1, 2025 - January 1, 2026
Led end-to-end ASO strategy for 30 global markets, delivering 30 feature graphics, 30 video trailers, and 240 structured store screenshots (8 per country). Spearheaded visual hyper-localization for 6 titles (Shooter Land, Cake Stack Run, Our Mini Shop Tycoon, The Secret of the Tarun Forest, Upside Down, Clean It); adapted icons and metadata; scaled mobile game portfolio to 400,000+ daily users via 100% organic growth with zero marketing spend. Implemented a national-identity conversion tactic on storefronts using native captions and localized visuals, dramatically boosting CTR and install rate.

Education

Master’s Degree in Business Analytics at Shiraz University
January 1, 2023 - January 1, 2025
Bachelor’s Degree in Business Management at Shiraz University
January 1, 2018 - January 1, 2022

Qualifications

Add your qualifications or awards here.

Industry Experience

Gaming, Software & Internet, Media & Entertainment