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I'm Amy Oxberry, a digital marketing enthusiast and online business owner based in Newcastle, United Kingdom. I help coaches and small businesses plan and execute campaigns, manage social media, build email marketing flows, and create lead-generating funnels using tools like ActiveCampaign, Go High Level, and Kajabi. I work closely with clients from planning to delivery, coordinating content, assets, and campaigns, and I keep projects on track with Asana, Slack, Miro, and Trello. I bring hands-on marketing experience, sales conversion know-how, and leadership experience managing teams and budgets, plus a passion for fitness and coaching. I support client campaigns end-to-end, from strategy and content creation to launch, performance tracking, and optimization. My strength lies in connecting marketing activities with tangible results, while maintaining strong client communication and delivering reliable project outcomes. Outside of marketing, I’m an online coach and fitness professional who values growth, learning, and helping others achieve their goals.…I'm Amy Oxberry, a digital marketing enthusiast and online business owner based in Newcastle, United Kingdom. I help coaches and small businesses plan and execute campaigns, manage social media, build email marketing flows, and create lead-generating funnels using tools like ActiveCampaign, Go High Level, and Kajabi. I work closely with clients from planning to delivery, coordinating content, assets, and campaigns, and I keep projects on track with Asana, Slack, Miro, and Trello. I bring hands-on marketing experience, sales conversion know-how, and leadership experience managing teams and budgets, plus a passion for fitness and coaching. I support client campaigns end-to-end, from strategy and content creation to launch, performance tracking, and optimization. My strength lies in connecting marketing activities with tangible results, while maintaining strong client communication and delivering reliable project outcomes. Outside of marketing, I’m an online coach and fitness professional who values growth, learning, and helping others achieve their goals.

Amy Oxberry

Copywriter, Social Media Manager, Content Creator, +3

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I'm Amy Oxberry, a digital marketing enthusiast and online business owner based in Newcastle, United Kingdom. I help coaches and small businesses plan and execute campaigns, manage social media, build email marketing flows, and create lead-generating funnels using tools like ActiveCampaign, Go High Level, and Kajabi. I work closely with clients from planning to delivery, coordinating content, assets, and campaigns, and I keep projects on track with Asana, Slack, Miro, and Trello. I bring hands-on marketing experience, sales conversion know-how, and leadership experience managing teams and budgets, plus a passion for fitness and coaching. I support client campaigns end-to-end, from strategy and content creation to launch, performance tracking, and optimization. My strength lies in connecting marketing activities with tangible results, while maintaining strong client communication and delivering reliable project outcomes. Outside of marketing, I’m an online coach and fitness professional who values growth, learning, and helping others achieve their goals.…I'm Amy Oxberry, a digital marketing enthusiast and online business owner based in Newcastle, United Kingdom. I help coaches and small businesses plan and execute campaigns, manage social media, build email marketing flows, and create lead-generating funnels using tools like ActiveCampaign, Go High Level, and Kajabi. I work closely with clients from planning to delivery, coordinating content, assets, and campaigns, and I keep projects on track with Asana, Slack, Miro, and Trello. I bring hands-on marketing experience, sales conversion know-how, and leadership experience managing teams and budgets, plus a passion for fitness and coaching. I support client campaigns end-to-end, from strategy and content creation to launch, performance tracking, and optimization. My strength lies in connecting marketing activities with tangible results, while maintaining strong client communication and delivering reliable project outcomes. Outside of marketing, I’m an online coach and fitness professional who values growth, learning, and helping others achieve their goals.

Available to hire

I’m Amy Oxberry, a digital marketing enthusiast and online business owner based in Newcastle, United Kingdom. I help coaches and small businesses plan and execute campaigns, manage social media, build email marketing flows, and create lead-generating funnels using tools like ActiveCampaign, Go High Level, and Kajabi. I work closely with clients from planning to delivery, coordinating content, assets, and campaigns, and I keep projects on track with Asana, Slack, Miro, and Trello. I bring hands-on marketing experience, sales conversion know-how, and leadership experience managing teams and budgets, plus a passion for fitness and coaching.

I support client campaigns end-to-end, from strategy and content creation to launch, performance tracking, and optimization. My strength lies in connecting marketing activities with tangible results, while maintaining strong client communication and delivering reliable project outcomes. Outside of marketing, I’m an online coach and fitness professional who values growth, learning, and helping others achieve their goals.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Digital Marketing Assistant at ActiveiQ

April 1, 2025 - Present

Deliver high-quality marketing campaigns, coordinate with copywriting and design teams, draft and schedule email campaigns, analyse campaign analytics, manage Asana communications, attend client meetings, lead project management from start to finish, create Landing Pages and lead magnets, organize data and automations, and manage social media calendars.

Personal Trainer/Fitness Instructor/Online Coach at Everlast Gym

April 1, 2024 - April 30, 2025

Coach personal clients, provide gym maintenance support and deliver classes; develop online coaching programs.

Mobile PT/Coach at Dubai, UAE

August 1, 2023 - April 30, 2024

Coached clients around the UAE to achieve life-changing fitness results; delivered mobile personal training.

Personal Trainer & Gym Manager at Ebor Fitness, York & Leodis Gym, Leeds

June 1, 2021 - August 31, 2023

Managed two gyms, created staff rotas, calculated wages, promoted on social media, conducted sales calls, managed stock, and delivered one-to-one PT sessions.

Service Manager at Jaguar Land Rover, York

March 1, 2016 - June 30, 2021

Managed the Aftersales Team with a £1 million budget; addressed staffing, customer liaison, and achieved monthly, quarterly and yearly targets.

Receptionist at Hunters Landrover, York

November 1, 2015 - March 31, 2016

General reception duties for a car dealership.

Manager at Creepy Crawlies, York

February 1, 2015 - June 30, 2015

Weekend manager of a children’s indoor play centre.

Student Support Officer at York (Comprehensive School)

February 1, 2012 - March 31, 2016

Pastoral care alongside head of house for 350 students; IT teaching (unqualified) for 1 year.

Advisor at The National Careers Service, Newcastle

December 1, 2010 - February 29, 2012

Answering young people’s questions and problems via multiple channels (email, text, live web chat).

Youth Worker at Durham County Council

February 1, 2006 - January 31, 2012

Developed and sustained youth work provision for ages 12-21; included alternative curriculum programmes; acted as manager Sept 2010 – Feb 2011.

Administrator at North East Nightstop, Newcastle upon Tyne

June 1, 2004 - September 30, 2005

Administrative support to team; liaised with funders; handled accounts and petty cash; first point of contact for young visitors.

Barperson at Jimmyz Bar, Newcastle

July 1, 2004 - February 28, 2006

Bar duties including cocktail service and customer interaction.

Buying Administrator at Gamestation

October 1, 2002 - January 31, 2003

Administrative support for buyers; produced weekly sales reports; maintained Sage system; managed stock and supplier queries.

Outbound Appointment Maker at Oswald Bede Mortgage Brokers

August 1, 2002 - September 30, 2002

Contacted previous clients to arrange appointments for mortgage brokers.

Purchase Ledger Clerk at Graphic International

June 1, 2001 - May 31, 2002

Compiled purchase orders and despatch documents; updated Sage; processed invoices and stock deliveries.

Barperson at Imperial Hotel, Stanley

October 1, 2000 - March 31, 2001

Bar duties including service and stock management.

Digital Marketing Assistant

April 1, 2025 - Present

Supporting the planning and delivery of digital marketing campaigns and client projects across a range of activities. Duties include briefing copywriting and design tasks, producing copy for social channels, drafting and managing email campaigns in ActiveCampaign, monitoring campaign performance and analytics, and coordinating project workflows and deadlines via Asana. Also involved in landing pages, ad creatives, lead magnets and leading client meetings.

Online Fitness Business Owner / Online Coach at Self-employed / Online Fitness Coaching

April 1, 2022 - Present

Running an online coaching business, delivering coaching services, creating digital content, building and promoting offers, and managing lead generation and nurture activities. Creating lead magnets and simple funnels, building Kajabi courses and member areas, supporting client onboarding through automations, and handling email communications to nurture leads and clients.

Personal Trainer / Fitness Instructor / Online Coach at Everlast Gym, Gateshead

April 1, 2024 - April 1, 2025

Delivered one-to-one and group personal training sessions; managed client relationships and supported client retention. Continued building and marketing online coaching services alongside gym-based work.

Mobile PT / Coach at Self-employed – Mobile PT / Coach (Dubai, UAE)

August 1, 2023 - April 1, 2024

Delivered personal coaching services to clients across the UAE, building experience in client communication, personal branding and service delivery; continued developing online coaching and digital marketing activity.

Personal Trainer and Gym Manager at Ebor Fitness, York / Leodis Gym, Leeds

June 1, 2021 - August 1, 2023

Managed two gym sites, including staffing, rotas, payroll support and stock control; delivered one-to-one and small group personal training sessions; supported gym sales activity and member enquiries; led social media promotion and local marketing.

Receptionist at Hunters Land Rover, York

November 1, 2015 - March 1, 2016

Front-of-house and general administration duties.

Student Support Officer at York

February 1, 2012 - March 1, 2016

Pastoral care support alongside Head of House for approximately 350 students; IT teaching on an unqualified basis for one year.

Online Advisor at The National Careers Service, Newcastle

December 1, 2010 - February 1, 2012

Supported young people with questions and issues via email, text and live web chat.

Youth Worker / Acting Manager at Durham County Council

February 1, 2006 - January 1, 2012

Developed and delivered youth work provision across multiple areas; supported alternative curriculum programmes for young people; worked with ages 12 to 21; collaborated with schools and partners.

Buying Administrator at Gamestation, Clifton Moor, York

October 1, 2002 - January 1, 2003

Supported the Buying Department; produced weekly sales reports for senior management; updated systems with pricing and stock information; managed supplier and store queries.

Purchase Ledger Clerk at Graphic International, Stanley, County Durham

June 1, 2001 - May 1, 2002

Managed purchase orders, invoices, supplier paperwork and office administration; organized equipment and materials across production and office teams.