Available to hire
Hi, I’m Amy Oxberry. I’m a marketing professional and online fitness entrepreneur based in Newcastle, UK. I specialise in delivering engaging digital campaigns, building lead generation workflows, and managing social media for multiple brands, including my own online fitness business. I’m results-driven, organized, and comfortable turning ideas into action while collaborating with copywriters, designers and stakeholders to hit targets.
Beyond marketing, I coach clients as a personal trainer and gym manager, bringing hands-on client communication, team leadership, and a passion for helping people improve health and wellbeing. I love using project management tools like Asana, Slack and Trello to keep work flowing smoothly and turning data into clear, actionable growth insights.
Experience Level
Language
English
Fluent
Work Experience
Digital Marketing Assistant at ActiveiQ
April 1, 2025 - PresentDeliver high-quality marketing campaigns, coordinate with copywriting and design teams, draft and schedule email campaigns, analyse campaign analytics, manage Asana communications, attend client meetings, lead project management from start to finish, create Landing Pages and lead magnets, organize data and automations, and manage social media calendars.
Personal Trainer/Fitness Instructor/Online Coach at Everlast Gym
April 1, 2024 - April 30, 2025Coach personal clients, provide gym maintenance support and deliver classes; develop online coaching programs.
Mobile PT/Coach at Dubai, UAE
August 1, 2023 - April 30, 2024Coached clients around the UAE to achieve life-changing fitness results; delivered mobile personal training.
Personal Trainer & Gym Manager at Ebor Fitness, York & Leodis Gym, Leeds
June 1, 2021 - August 31, 2023Managed two gyms, created staff rotas, calculated wages, promoted on social media, conducted sales calls, managed stock, and delivered one-to-one PT sessions.
Service Manager at Jaguar Land Rover, York
March 1, 2016 - June 30, 2021Managed the Aftersales Team with a £1 million budget; addressed staffing, customer liaison, and achieved monthly, quarterly and yearly targets.
Receptionist at Hunters Landrover, York
November 1, 2015 - March 31, 2016General reception duties for a car dealership.
Manager at Creepy Crawlies, York
February 1, 2015 - June 30, 2015Weekend manager of a children’s indoor play centre.
Student Support Officer at York (Comprehensive School)
February 1, 2012 - March 31, 2016Pastoral care alongside head of house for 350 students; IT teaching (unqualified) for 1 year.
Advisor at The National Careers Service, Newcastle
December 1, 2010 - February 29, 2012Answering young people’s questions and problems via multiple channels (email, text, live web chat).
Youth Worker at Durham County Council
February 1, 2006 - January 31, 2012Developed and sustained youth work provision for ages 12-21; included alternative curriculum programmes; acted as manager Sept 2010 – Feb 2011.
Administrator at North East Nightstop, Newcastle upon Tyne
June 1, 2004 - September 30, 2005Administrative support to team; liaised with funders; handled accounts and petty cash; first point of contact for young visitors.
Barperson at Jimmyz Bar, Newcastle
July 1, 2004 - February 28, 2006Bar duties including cocktail service and customer interaction.
Buying Administrator at Gamestation
October 1, 2002 - January 31, 2003Administrative support for buyers; produced weekly sales reports; maintained Sage system; managed stock and supplier queries.
Outbound Appointment Maker at Oswald Bede Mortgage Brokers
August 1, 2002 - September 30, 2002Contacted previous clients to arrange appointments for mortgage brokers.
Purchase Ledger Clerk at Graphic International
June 1, 2001 - May 31, 2002Compiled purchase orders and despatch documents; updated Sage; processed invoices and stock deliveries.
Barperson at Imperial Hotel, Stanley
October 1, 2000 - March 31, 2001Bar duties including service and stock management.
Education
GCSEs at Greencroft Comprehensive School
January 1, 1994 - December 31, 1999NCFE Level 2 Counselling at Newcastle College
January 1, 2004 - December 31, 2005BA (Hons) Community and Youth Work Studies (2:2) at Sunderland University
January 1, 2005 - December 31, 2008Level 3 Diploma in Gym Instructing and Personal Training at ActiveIQ
November 1, 2022 - March 10, 2026Qualifications
Level 3 Diploma in Gym Instructing and Personal Training
November 1, 2022 - March 10, 2026NCFE Level 2 Counselling
January 1, 2004 - December 31, 2005Industry Experience
Education, Healthcare, Professional Services, Retail, Media & Entertainment
Experience Level
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