AK

Ananya Kaushal

Available to hire

I'm a Digital & Social Media Specialist with 2+ years driving engagement for luxury and premium lifestyle brands across Instagram, TikTok, and YouTube.

About

I’m a Digital & Social Media Specialist with 2+ years driving engagement for luxury and premium lifestyle brands across Instagram, TikTok, and YouTube.

I combine Domus Academy luxury brand training with a data-driven approach to content strategy, brand positioning, and KPI-driven campaign execution for discerning audiences.

  • 2 years' experience
  • Joined January 2026

Languages

  • EnglishFluent
  • ItalianBeginner
  • GermanBeginner

Industry experience

  • Media & Entertainment
  • Software & Internet
  • Retail
  • Professional Services

Work experience· 4 roles

Digital & Social Media Marketing Coordinator · Strength of Nature, A Godrej CompanyAug 2025 – Present · 1 yr 4 mos

Managed Instagram (15K+ followers), TikTok, and YouTube content strategy, producing short-form videos and Reels that increased engagement by 25% and reach by 30%; claimed brand asset library and enforced brand guidelines across 5+ channels, collaborating with 3 cross-functional teams via Trello and Google Workspace; planned editorial calendars (20+ posts/month) and tracked KPIs using Meta Business Suite and Google Analytics; developed SEO-aligned captions and hashtags to grow organic visibility by 2K+ followers monthly.

Content Development Coordinator · IMiLIJan 2025 – Jul 2025 · 7 mos

Developed and localised 50+ educational content pieces for European audiences, improving engagement by 40%; managed project timelines and deliverables; ensured 3 cross-functional teams across 4 time zones, streamlining stakeholder feedback loops via Miro and Google Workspace; reduced content approval cycle by 25%

Digital Marketing Coordinator · Digital Click 360Jul 2024 – Dec 2024 · 6 mos

Produced social media, video, and SEO content across 10+ client accounts, achieving average engagement improvement of 20%; managed content calendars and monitored KPIs to refine posting strategies and optimize campaign performance; designed branded visuals and collateral using Adobe Photoshop, Illustrator, and Canva for diverse clients

Marketing & Communications Coordinator · Phixgen Pvt. Ltd.Apr 2023 – Aug 2023 · 5 mos

Education

Master of Luxury Brand Management · Domus Academy2024 – 2026
Bachelor of Journalism & Mass Communication · Amity University, Noida, India2021 – 2024

Certifications and awards

INSIDE LVMH Certificate – Creation & Branding, Retail & Customer Experience2030 – 2026

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