Available to hire
Hi there! I’m Muhammad Anas Rashid, a results-driven Media Buyer with over 5 years of experience managing $15M+ in Meta ad spend across e-commerce, insurance, real estate, home improvement, digital courses, restaurants, healthcare, and education.
I craft full-funnel paid media strategies, improve lead quality through CRO, and scale campaigns to maximize ROAS. I’m proficient with Shopify, Amazon PPC, Klaviyo, Triple Whale, Go High Level, Zapier, and lead-generation funnels, delivering measurable growth for my clients.
Experience Level
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Language
English
Fluent
Work Experience
Freelance Media Buyer at Self-Employed
January 1, 2020 - PresentManaged Meta (Facebook & Instagram) ad campaigns for e-commerce and lead generation; generated high-quality leads; optimized campaigns to improve ROAS and reduce CPA; built and tested full-funnel strategies; audited and scaled ad accounts across multiple industries.
Media Buyer / Facebook Ads Expert at Wolfiz Solutions / Branding Bytes
October 1, 2020 - January 1, 2022Managed and optimized 20+ Meta ad accounts for e-commerce and local service businesses; created full-funnel strategies increasing ROAS; provided CRO insights; collaborated with designers and developers to optimize landing pages and user flows; ensured policy compliance.
Marketplace Strategist at RDX Sports (IGATE Technologies)
September 1, 2019 - September 1, 2020Launched and scaled Amazon PPC campaigns (SP, SB, SD) using tools like Pacvue and Scale Insights; increased revenue by 42% in 6 months through automated bidding; supported Facebook Ads campaigns and email flows to complement Amazon efforts.
Ecommerce Officer / Digital Marketing Expert at Ninesol Technologies
January 1, 2018 - January 1, 2019Managed end-to-end Amazon product lifecycle: sourcing, launching, and ad scaling; ran Meta campaigns from Day 1 to build external traffic and velocity; delivered weekly P&L-based performance reports to leadership.
Education
BS Information Technology at Quaid-i-Azam University, Islamabad
January 1, 2014 - January 1, 2018Qualifications
F.Sc Pre Engineering
January 11, 2030 - April 16, 2026Sponsored Product Ads Certification (Amazon)
January 11, 2030 - April 16, 2026Social Media Marketing (HubSpot)
January 11, 2030 - April 16, 2026Digital Advertising (HubSpot)
January 11, 2030 - April 16, 2026Klaviyo Email Marketing Certification
January 11, 2030 - April 16, 2026Google Digital Marketing Certification
January 11, 2030 - April 16, 2026Amazon Retail for Advertiser Certifications
January 11, 2030 - April 16, 2026Industry Experience
Media & Entertainment, Education, Real Estate & Construction, Retail, Software & Internet
Experience Level
Expert
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