Hi, I’m Anastasia Afanasyev, a graphic designer specializing in brand and digital design. I create marketing campaigns, brand assets, and visual storytelling across digital, web, and print platforms. I translate complex ideas into clear, engaging visuals and enjoy collaborating with cross-functional teams to boost engagement, conversions, and brand consistency. I’ve led design initiatives for global campaigns, redesigned user interfaces for improved usability, and built cohesive design systems that support marketing, sales, and product teams. I’m passionate about delivering high-impact visuals that align with brand strategy and drive measurable outcomes.

Anastasia Afanasyev

Hi, I’m Anastasia Afanasyev, a graphic designer specializing in brand and digital design. I create marketing campaigns, brand assets, and visual storytelling across digital, web, and print platforms. I translate complex ideas into clear, engaging visuals and enjoy collaborating with cross-functional teams to boost engagement, conversions, and brand consistency. I’ve led design initiatives for global campaigns, redesigned user interfaces for improved usability, and built cohesive design systems that support marketing, sales, and product teams. I’m passionate about delivering high-impact visuals that align with brand strategy and drive measurable outcomes.

Available to hire

Hi, I’m Anastasia Afanasyev, a graphic designer specializing in brand and digital design. I create marketing campaigns, brand assets, and visual storytelling across digital, web, and print platforms. I translate complex ideas into clear, engaging visuals and enjoy collaborating with cross-functional teams to boost engagement, conversions, and brand consistency.

I’ve led design initiatives for global campaigns, redesigned user interfaces for improved usability, and built cohesive design systems that support marketing, sales, and product teams. I’m passionate about delivering high-impact visuals that align with brand strategy and drive measurable outcomes.

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Work Experience

Graphic Design Manager at Global Inflight Products
January 1, 2025 - Present
Designed and produced digital and print marketing assets including product catalogs, sales presentations, and website visuals supporting global airline clients. Created high-impact product imagery and photography used in marketing materials and promotional campaigns. Produced visual concepts and layouts for 65+ product presentations, helping the sales team communicate ideas clearly to clients. Led visual improvements for the company website, increasing user engagement by 15%. Improved product catalog visuals and layout, contributing to a 22% increase in conversion. Delivered 100% of projects on time while collaborating with marketing, sales, and leadership teams.
UX/UI Designer at Buildateam
May 1, 2022 - December 1, 2024
Redesigned the Custom Product Builder interface used by businesses to create branded merchandise, improving usability and visual clarity of the customization workflow. Contributed to the design system and reusable UI components in Figma, helping maintain visual consistency and improving collaboration between designers and developers. Created wireframes, UI layouts, and prototypes for web and mobile experiences, supporting product development and new feature exploration.
Graphic Designer / Photographer at Lina’s Bakery
January 1, 2021 - January 1, 2022
Designed digital and print marketing materials (social media posts, flyers, menus, seasonal promotions) that helped increase online engagement by 25% and drove foot traffic to the bakery. Captured and edited over 50 high-quality food photography shots for Instagram, Facebook, and website content, enhancing visual storytelling and promoting seasonal products. Developed cohesive branding and campaign visuals for seasonal promotions, including in-store displays, digital campaigns, and print collateral, ensuring consistent brand presentation across all channels.
Freelance Photographer at Agersta Photography
October 1, 2017 - January 1, 2021
Executed branding-aligned photo shoots for lifestyle, food, and professional clients, including events, dental clinic visuals, and personal projects, primarily in studio and on location. Retouched and edited images using Adobe Photoshop and Lightroom, ensuring high-quality, polished results consistent with client expectations. Delivered tailored photography solutions under tight deadlines (24–48 hours for urgent requests), helping clients quickly receive content for online profiles, websites, or personal use.
Graphic Designer at Jet Equipment and Tools
September 1, 2013 - November 1, 2013
Designed product packaging, flyers, and catalogs for industrial equipment, collaborating with a team of 4 designers and reporting directly to the Creative Manager. Ensured brand consistency across print materials, maintaining a professional and cohesive visual identity. Produced print-ready designs for sales purposes, delivering materials on time to support client proposals and marketing initiatives.
Junior 2D Artist at DeNA
September 1, 2012 - March 1, 2013
Designed 2D assets for mobile games. Created vector illustrations and visual styles aligned with game mechanics. Contributed to improved in-game user experience.

Education

Graphic Design Diploma at Art Institute of Vancouver, Canada
January 11, 2030 - March 16, 2026

Qualifications

MidJourney Course - AI-Powered Design
January 1, 2025 - March 16, 2026
UX/UI Design Course - User-Centered Design & Prototyping
January 1, 2021 - March 16, 2026
Lifestyle Photography Course - Natural Light Photography
January 1, 2019 - March 16, 2026
Creative Photography Course - Composition, Styling, and Retouching
January 1, 2018 - March 16, 2026

Industry Experience

Media & Entertainment, Professional Services