I’m Anaya Pillai, a fashion communications specialist focused on luxury brand storytelling, content production, and end-to-end campaign management. I thrive at the intersection of styling, branding, and PR, creating cohesive narratives for luxury brands across Paris Fashion Week, high-end studios, and digital platforms. My approach blends hands-on styling with strategic content design and AI-enabled workflows to deliver authentic, on-brand communications. I collaborate closely with founders and creative teams to translate design identity into external communications, build 360° campaigns, and shape tone of voice and visual identity. I’m passionate about leveraging AI tools to streamline production, expand reach, and craft engaging experiences for audiences in fashion, beauty, and lifestyle spaces.

Anaya Pillai

I’m Anaya Pillai, a fashion communications specialist focused on luxury brand storytelling, content production, and end-to-end campaign management. I thrive at the intersection of styling, branding, and PR, creating cohesive narratives for luxury brands across Paris Fashion Week, high-end studios, and digital platforms. My approach blends hands-on styling with strategic content design and AI-enabled workflows to deliver authentic, on-brand communications. I collaborate closely with founders and creative teams to translate design identity into external communications, build 360° campaigns, and shape tone of voice and visual identity. I’m passionate about leveraging AI tools to streamline production, expand reach, and craft engaging experiences for audiences in fashion, beauty, and lifestyle spaces.

Available to hire

I’m Anaya Pillai, a fashion communications specialist focused on luxury brand storytelling, content production, and end-to-end campaign management. I thrive at the intersection of styling, branding, and PR, creating cohesive narratives for luxury brands across Paris Fashion Week, high-end studios, and digital platforms. My approach blends hands-on styling with strategic content design and AI-enabled workflows to deliver authentic, on-brand communications.

I collaborate closely with founders and creative teams to translate design identity into external communications, build 360° campaigns, and shape tone of voice and visual identity. I’m passionate about leveraging AI tools to streamline production, expand reach, and craft engaging experiences for audiences in fashion, beauty, and lifestyle spaces.

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Language

English
Fluent
Hindi
Intermediate

Work Experience

Founder’s Intern - Content Strategy & AI Automation Campaign & Brand Communication (Student Collaboration) at Shazé Brand / Paris Fashion Studio
August 1, 2024 - December 31, 2024
Contributed to end-to-end brand communications for Shazé, including PR, press relations, social media management, and content strategy. Led campaign planning and lookbook concepts, collaborated with the founder on brand positioning, and helped translate design identity into external communications.
Backstage Stylist & Communications - Paris Fashion Week at Shazé Brand / Paris Fashion Week Studio
August 1, 2024 - December 31, 2024
Backstage styling, PR coordination, media relations, and fashion-week coverage. Built 360° campaigns, developed tone-of-voice and visual identity frameworks, and supported end-to-end campaign execution including lookbooks and influencer coordination.

Education

BDes in Fashion Communication & Styling at ISDI Parsons
January 1, 2022 - January 1, 2026

Qualifications

AI Tools & ChatGPT Certification
January 11, 2030 - June 23, 2026
Fashion Styling Contest Winner - Ryan Camp
January 1, 2019 - December 31, 2019
LOR: Estée Lauder Companies HR (2025)
January 1, 2025 - June 23, 2026

Industry Experience

Media & Entertainment, Consumer Goods, Retail, Professional Services, Other