I have 6 years of experience in content creation and writing for social media, television, radio and websites. In that time, I’ve written 500+ articles across different platforms, achieving daily CTR between 3,000 and 5,000 — which tells me I don’t just write, I write content that performs. In this journey I have learned that a copywriter must be consistent, direct and interesting in order to sell products or services that we must know well, because at the end of the day, we copywriters are basically salespersons.…

Andrea Mercado

I have 6 years of experience in content creation and writing for social media, television, radio and websites. In that time, I’ve written 500+ articles across different platforms, achieving daily CTR between 3,000 and 5,000 — which tells me I don’t just write, I write content that performs. In this journey I have learned that a copywriter must be consistent, direct and interesting in order to sell products or services that we must know well, because at the end of the day, we copywriters are basically salespersons.…

Available to hire

I have 6 years of experience in content creation and writing for social media, television, radio and websites.

In that time, I’ve written 500+ articles across different platforms, achieving daily CTR between 3,000 and 5,000 — which tells me I don’t just write, I write content that performs.

In this journey I have learned that a copywriter must be consistent, direct and interesting in order to sell products or services that we must know well, because at the end of the day, we copywriters are basically salespersons.

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Language

Spanish; Castilian
Fluent
English
Advanced

Work Experience

Radio Host and Content Creator at W+99.4 FM
January 1, 2021 - December 31, 2022
Hosted radio programs and created multimedia content; collaborated with editorial teams; built audience engagement and cross-platform storytelling.
SEO Content Writer at Freelance
January 1, 2021 - December 31, 2022
Developed SEO-optimized articles and content strategies for multiple clients to improve organic search visibility and engagement.
Content Writer / Journalist at Sanofi News / Asociación Colombiana de Nefrología e Hipertensión Arterial
January 1, 2022 - Present
Wrote coverage for health news and organ donation initiatives; produced engaging content for Sanofi News and partner platforms; contributed to Donating Life After Life project.
SEO Content Writer & Journalist at Self-employed / Freelance
January 1, 2021 - Present
Researched and authored over 200 data-driven articles (2,500+ words each) on education and technology, optimizing content for search engines and audience engagement. Used SEO best practices and AI tools to enhance content performance and drive organic traffic. Consistently achieved daily click-through rates between 3,000 and 5,000, contributing to increased website visibility and user engagement.
Radio Host and Content Creator at W+ 99.4 FM
January 1, 2021 - Present
Hosted and produced engaging radio content, including music, entertainment, and technology news. Scripted and directed music segments; produced The Musicales Podcast, distributed on Spotify and YouTube; developed content strategies for Instagram and TikTok, driving follower growth from 45K to 78K and fostering an active, engaged community on-air and across digital platforms. Cultivated a strong on-brand presence across channels.
Content Strategist & Journalist at Independent / Freelance
January 1, 2022 - Present
Covered major industry events and produced timely reporting. Developed and executed content strategies for social media, blogs, and newsletters. Created and distributed content aimed at educating and engaging diverse online audiences.
Content Producer (Organization Communications) at Donating Life After Life — Asociación Colombiana de Nefrología e Hipertensión Arterial; Astrolab; Sanofi News
January 1, 2022 - Present
Covers healthcare topics and organ donation initiatives; contributed to news pieces such as ‘Doctors debunk myths about organ donation,’ and produced related multimedia content for Sanofi News.

Education

Bachelor of Journalism – Communications at Universidad Nacional
January 1, 2014 - January 1, 2019
Diploma - Climate Emergency at Universidad Nacional
January 1, 2021 - April 16, 2026
Bachelor of Journalism – Communications Diploma at Universidad Nacional; Universidad de Antioquia; Universidad Pontificia Bolivariana
January 1, 2014 - January 1, 2019

Qualifications

Storytelling and Narrative Workshop
January 1, 2021 - December 31, 2021
Storytelling and Narrative Workshop Certification
January 1, 2021 - April 16, 2026

Industry Experience

Media & Entertainment, Education, Professional Services, Healthcare, Software & Internet, Non-Profit Organization
    paper Health Data Privacy Uncertainty in the U.S. After Roe v. Wade

    An editorial SEO-optimized article about health data privacy in the U.S. for English-language audiences. This piece applies keyword strategy, E-E-A-T principles, and structured formatting designed to rank and engage:

    The U.S. Supreme Court officially overturned Roe v. Wade — the 1973 ruling that had guaranteed women the right to terminate a pregnancy in the first trimester without restrictions. The decision opens the door for individual states to ban abortion outright, raising urgent questions for the tech industry about how health data will be handled.

    Health Data as Legal Evidence

    In 2019, a Mississippi woman named Latice Fisher was charged with second-degree murder after an abortion — and among the evidence used in court was her internet search history, specifically queries related to abortion-inducing products. This case crystallizes the core concern: will companies like Google, Microsoft, and Meta guarantee the security and privacy of health-related user data — particularly data collected from women?

    What Are U.S. Tech Companies Saying?

    Microsoft confirmed it will use every available legal avenue to protect its employees and preserve access to safe abortion services in its benefits plans. Companies such as Netflix, Airbnb, eBay, and Duolingo have implemented similar policies — some including financial assistance for employees who need to travel to another state. What remains unanswered: will these companies commit to concrete data privacy protections for all users of their products?