Digital marketing & brand management professional with 3+ years of experience driving customer engagement and sales growth through data-informed campaigns, consultative retail marketing, and consistent brand messaging. Skilled in SEO, content and social media strategy, paid ads support, and cross-channel activation with a strong focus on consumer behavior and ethical marketing practices.…

Andrei Ciuca

Digital marketing & brand management professional with 3+ years of experience driving customer engagement and sales growth through data-informed campaigns, consultative retail marketing, and consistent brand messaging. Skilled in SEO, content and social media strategy, paid ads support, and cross-channel activation with a strong focus on consumer behavior and ethical marketing practices.…

Available to hire

Digital marketing & brand management professional with 3+ years of experience driving customer engagement and sales growth through data-informed campaigns, consultative retail marketing, and consistent brand messaging. Skilled in SEO, content and social media strategy, paid ads support, and cross-channel activation with a strong focus on consumer behavior and ethical marketing practices.

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Experience Level

Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Advanced
Romansh
Fluent

Work Experience

Commercial Sales Representative – Samsung at Estep B2B
January 1, 2025 - February 1, 2026
- Drove in-store and cross-channel promotion of Samsung's product portfolio (smartphones, wearables, accessories, insurance), consistently meeting and exceeding sales targets. - Executed multi-touch in-store marketing campaigns, improving customer conversion through consultative selling techniques. - Applied cross-selling and upselling strategies, increasing average order value and contributing to higher customer lifetime value. - Collaborated with brand team to maintain consistent Samsung messaging and visual identity at point of sale.
Samsung Brand Ambassador at Instore Power Provider
May 1, 2022 - January 1, 2025
- Represented the Samsung brand across retail environments and experiential pop-up activations, ensuring brand standards and messaging consistency over 2.5+ years. - Channeled customer traffic to Samsung's e-commerce platform, supporting the brand's omnichannel sales strategy. - Systematically collected and filtered customer feedback, surfacing actionable insights to support product development and marketing strategy.

Education

MSc in Strategic & Digital Marketing at West University of Timișoara
January 1, 2025 - January 1, 2027
Bachelor's degree (Economics) at West University of Timișoara
May 1, 2022 - January 1, 2025

Qualifications

Erasmus+ exchange (Beijing International Studies University)
March 1, 2026 - July 10, 2026

Industry Experience

Retail, Education, Professional Services