Digital marketing & brand management professional with 3+ years of experience driving customer engagement and sales growth through data-informed campaigns, consultative retail marketing, and consistent brand messaging. Skilled in SEO, content and social media strategy, paid ads support, and cross-channel activation with a strong focus on consumer behavior and ethical marketing practices.

Andrei Ciuca

Digital marketing & brand management professional with 3+ years of experience driving customer engagement and sales growth through data-informed campaigns, consultative retail marketing, and consistent brand messaging. Skilled in SEO, content and social media strategy, paid ads support, and cross-channel activation with a strong focus on consumer behavior and ethical marketing practices.

Available to hire

Digital marketing & brand management professional with 3+ years of experience driving customer engagement and sales growth through data-informed campaigns, consultative retail marketing, and consistent brand messaging. Skilled in SEO, content and social media strategy, paid ads support, and cross-channel activation with a strong focus on consumer behavior and ethical marketing practices.

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Experience Level

Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Advanced
Romansh
Fluent

Work Experience

Intern - In-store Power Provider
January 1, 2026 - January 1, 2026
Brand Ambassador / Commercial Sales Representative - Samsung Customer Engagement at Samsung
May 1, 2022 - February 1, 2025
Represented Samsung across retail environments and experiential pop-up activations, ensuring brand standards and consistent messaging across 2.5+ years. Systematically collected and filtered customer feedback to surface actionable insights for product development and marketing strategy. Drove in-store and cross-channel promotions of Samsung's product portfolio (smartphones, wearables, accessories, and insurance), consistently meeting and exceeding sales targets. Executed multi-touch in-store remarketing campaigns using consultative selling techniques to improve customer conversion. Applied cross-selling and upselling strategies to increase average order value and support higher customer lifetime value. Collaborated with brand teams to maintain consistent Samsung messaging and visual identity at point of sale.

Education

MSc in Strategic & Digital Marketing at West University of Timișoara
January 1, 2025 - January 1, 2027
Bachelor's degree (Economics) at West University of Timișoara
May 1, 2022 - January 1, 2025

Qualifications

Erasmus+ exchange (Beijing International Studies University)
January 1, 2026 - July 1, 2026

Industry Experience

Retail, Education, Professional Services