Aneta Goranovic Marziale

Led development and execution of marketing strategies across 15+ brands, overseeing products, services, and platforms. Coordinated marketing and PR activities including digital, TV, and print campaigns. Designed comprehensive marketing plans with display advertising, social media, SEO/SEM, native content, and cross-platform promotions. Managed marketing budgets and performance-driven campaigns to boost conversions and audience engagement. Tracked digital marketing trends and planned production of brand events to strengthen market presence and customer engagement.

Led the development and execution of marketing strategies across 15+ brands, covering all products, services, and platforms. Coordinated marketing and PR activities including digital, TV, and print campaigns. Designed comprehensive marketing plans and managed budgets aligned with KPIs. Executed performance-driven campaigns to boost conversions, increase engagement, and grow user bases. Monitored trends in digital marketing and led brand event production to enhance market presence.

Responsible for rebranding, communication, and marketing of Danas. Served as Art Director and Creative Producer for award-winning TV commercials, led website redesign, and managed social media presence across platforms. Developed and executed over 35 marketing campaigns, optimized digital campaigns on Facebook, Google, and YouTube Ads. Led a 4-person marketing team, collaborated with sales team to meet commercial goals, monitored market trends, and managed marketing budget to ensure strong ROI.