I am a Digital Marketing Executive with hands-on experience driving growth across SEO, social media, and paid campaigns. I built a jewellery brand's first digital lead funnel from zero to 3-4 qualified inbound leads daily via Instagram and WhatsApp, delivering measurable results. I recently completed a Master’s in International Business and a global marketing internship with Launched Global, equipping me to support global brand expansion in hybrid and time-zone diverse teams.

ANSHIKA BHATNAGAR

I am a Digital Marketing Executive with hands-on experience driving growth across SEO, social media, and paid campaigns. I built a jewellery brand's first digital lead funnel from zero to 3-4 qualified inbound leads daily via Instagram and WhatsApp, delivering measurable results. I recently completed a Master’s in International Business and a global marketing internship with Launched Global, equipping me to support global brand expansion in hybrid and time-zone diverse teams.

Available to hire

I am a Digital Marketing Executive with hands-on experience driving growth across SEO, social media, and paid campaigns. I built a jewellery brand’s first digital lead funnel from zero to 3-4 qualified inbound leads daily via Instagram and WhatsApp, delivering measurable results.

I recently completed a Master’s in International Business and a global marketing internship with Launched Global, equipping me to support global brand expansion in hybrid and time-zone diverse teams.

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Language

English
Fluent

Work Experience

Social Media Manager at Shiva Gems and Jewels
January 1, 2026 - Present
Managed Meta Ads Manager and optimized sales-engagement campaigns for high-intent audiences. Implemented and managed the WATI WhatsApp Business Platform end-to-end, including templates, bulk messaging, token management, and automated lead routing. Managed Meta Business Suite assets and prepaid ad balances to ensure uninterrupted operations. Built the brand's first digital funnel from zero, securing 3–4 qualified inbound leads daily via Instagram and WhatsApp. Produced conversion-focused Reels for seasonal campaigns, growing Instagram followers from 3K to 5K+ in one month.
Marketing Intern at Launched Global
May 1, 2025 - July 1, 2025
Produced optimized blog content and social assets across multiple client campaigns. Conducted keyword research and competitor analysis to identify high-intent content opportunities. Assisted Google Ads by drafting ad copy variants and refining audience targeting. Tracked multi-channel campaign performance using Google Analytics and Excel to deliver actionable insights for weekly reviews. Coordinated cross-time-zone workflows (EST, GMT, IST) using Google Workspace in an agile team.
Marketing Manager at Monika Fashion Point
January 1, 2023 - January 1, 2024
Led a creative team of 5 to structure, execute and monitor campaigns across Instagram, Facebook and offline channels. Scaled organic audience from 0 to 4K+ followers and generated 2-3 daily qualified leads from scratch using organic campaigns. Planned, launched and optimized Meta Ads campaigns for lead generation and local brand awareness, driving inquiries and store footfall. Ensured brand consistency across Instagram, Facebook and WhatsApp.

Education

Master's in International Business (MIB) at IMS Ghaziabad
January 1, 2024 - January 1, 2026
Bachelor of Business Administration (BBA) at KSV College, Bijnor
January 1, 2021 - January 1, 2024

Qualifications

LinkedIn - SEO Content Writing
January 11, 2030 - July 2, 2026
Google - Digital Marketing
January 11, 2030 - July 2, 2026
Meta - Social Media Management & Advertising
January 11, 2030 - July 2, 2026
ISB - Data Analytics for Decision Making
January 11, 2030 - July 2, 2026

Industry Experience

Professional Services, Retail, Software & Internet, Media & Entertainment