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I'm a disciplined, highly organized Marketing Strategist with over 7 years of experience leading comprehensive digital operations, brand positioning, and high-impact advertising campaigns. I'm proactive, results-oriented, and bring novel solutions while fostering a positive, dynamic work environment that optimizes processes and elevates departmental standards. I apply a 360° approach that bridges strategic direction with technical execution—audio-visual production, copywriting, graphic design, and advanced ad campaign management—to boost conversions and brand visibility. Backed by a solid psychology background that enhances consumer behavior insights, conversion rate optimization (CRO), and the development of organic and commercial digital communities. I have a track record coordinating logistics for major brand exhibits and leading teams across international and remote environments, and I continuously apply emerging AI tools to graphic design, content creation, and marketing process automation.…I'm a disciplined, highly organized Marketing Strategist with over 7 years of experience leading comprehensive digital operations, brand positioning, and high-impact advertising campaigns. I'm proactive, results-oriented, and bring novel solutions while fostering a positive, dynamic work environment that optimizes processes and elevates departmental standards. I apply a 360° approach that bridges strategic direction with technical execution—audio-visual production, copywriting, graphic design, and advanced ad campaign management—to boost conversions and brand visibility. Backed by a solid psychology background that enhances consumer behavior insights, conversion rate optimization (CRO), and the development of organic and commercial digital communities. I have a track record coordinating logistics for major brand exhibits and leading teams across international and remote environments, and I continuously apply emerging AI tools to graphic design, content creation, and marketing process automation.

Ana Da Silva

Brand Strategist, Marketing Strategist, Growth Marketer, +4

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I'm a disciplined, highly organized Marketing Strategist with over 7 years of experience leading comprehensive digital operations, brand positioning, and high-impact advertising campaigns. I'm proactive, results-oriented, and bring novel solutions while fostering a positive, dynamic work environment that optimizes processes and elevates departmental standards. I apply a 360° approach that bridges strategic direction with technical execution—audio-visual production, copywriting, graphic design, and advanced ad campaign management—to boost conversions and brand visibility. Backed by a solid psychology background that enhances consumer behavior insights, conversion rate optimization (CRO), and the development of organic and commercial digital communities. I have a track record coordinating logistics for major brand exhibits and leading teams across international and remote environments, and I continuously apply emerging AI tools to graphic design, content creation, and marketing process automation.…I'm a disciplined, highly organized Marketing Strategist with over 7 years of experience leading comprehensive digital operations, brand positioning, and high-impact advertising campaigns. I'm proactive, results-oriented, and bring novel solutions while fostering a positive, dynamic work environment that optimizes processes and elevates departmental standards. I apply a 360° approach that bridges strategic direction with technical execution—audio-visual production, copywriting, graphic design, and advanced ad campaign management—to boost conversions and brand visibility. Backed by a solid psychology background that enhances consumer behavior insights, conversion rate optimization (CRO), and the development of organic and commercial digital communities. I have a track record coordinating logistics for major brand exhibits and leading teams across international and remote environments, and I continuously apply emerging AI tools to graphic design, content creation, and marketing process automation.

Available to hire

I’m a disciplined, highly organized Marketing Strategist with over 7 years of experience leading comprehensive digital operations, brand positioning, and high-impact advertising campaigns. I’m proactive, results-oriented, and bring novel solutions while fostering a positive, dynamic work environment that optimizes processes and elevates departmental standards. I apply a 360° approach that bridges strategic direction with technical execution—audio-visual production, copywriting, graphic design, and advanced ad campaign management—to boost conversions and brand visibility.
Backed by a solid psychology background that enhances consumer behavior insights, conversion rate optimization (CRO), and the development of organic and commercial digital communities. I have a track record coordinating logistics for major brand exhibits and leading teams across international and remote environments, and I continuously apply emerging AI tools to graphic design, content creation, and marketing process automation.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

Spanish; Castilian

Fluent

English

Fluent

Work Experience

Marketing Manager & Social Media Director at Caravan Sales - Spain

January 1, 2025 - Present

Led digital marketing strategy and brand visibility for Caravan Sales in Spain, overseeing social media, content creation, and paid campaigns. Coordinated audiovisual product storytelling, copywriting, and creative execution across channels; drove lead generation and conversions while aligning with sales goals.

Head of Marketing & Advertising at Uniformes Cobra CA (Corporate & Industrial Uniform Manufacturing) - Venezuela

January 1, 2021 - Present

Head of marketing and advertising, developing brand strategy and departmental leadership; built campaigns to strengthen B2B and B2C presence; managed budgets and cross-country teams.

Marketing Manager at Grupo Optime (P.O.P Displays & Promotional Merchandising) - Venezuela

January 1, 2023 - December 31, 2025

Designed and executed B2B marketing campaigns, product launches, and digital assets; led content creation and paid media across Spanish-speaking markets; managed events and exhibitions.

Marketing Manager at VIP Vapors (Venezuela) - E-cigarette & Vaping Product Distribution

January 1, 2017 - December 31, 2021

Developed and executed a comprehensive digital marketing strategy to build brand loyalty; managed social media, creative assets, and customer engagement; led e-commerce centric marketing initiatives.

Head of Marketing & Advertising at Uniformes Cobra CA (Corporate & Industrial Uniform Manufacturing - Venezuela)

January 1, 2021 - Present

Lead marketing and advertising initiatives for corporate and industrial uniforms; develop and execute 360° marketing plans to strengthen branding and lead generation.

Marketing Manager & Social Media Director (Remote) at VIP Vapors (Venezuela) - E-cigarette & Vaping Product Distribution

January 1, 2017 - January 1, 2021

Built and grew the brand's digital community across Instagram, Facebook, and TikTok; designed social media strategy, editorial calendars, content moderation, and performance analysis; produced photos and copy for promotions.

Marketing Manager at Grupo POPTIME (P.O.P Displays & Promotional Merchandising - Venezuela)

January 1, 2023 - January 1, 2025

Designed and implemented branding and corporate positioning; oversaw digital advertising campaigns; produced promotional assets and organized events; led cross-functional teams for exhibitions.

Marketing Manager & Social Media Director (Remote) at VD Karavan (Caravan Sales - Spain)

January 1, 2025 - Present

Directed digital marketing strategy for the European market, managed brand presence and lead generation; oversaw content creation and platform optimization.