I am a multidisciplinary creative designer with experience across branding, digital content, creative direction, and visual storytelling for fashion, lifestyle, and commercial brands. I’m skilled in developing impactful brand identities, campaign visuals, soci al-first creative, and multi-platform design assets across digital and print. I have experience working across freelance and agency environments, collaborating with clients, marketing teams, and production partners to deliver culturally relevant and visually engaging creative. I am passionate about building thoughtful, brand-led design that connects with audiences and elevates customer experience, and I thrive in environments that value collaboration and innovative problem-solving.

Anisah Shah

PRO

I am a multidisciplinary creative designer with experience across branding, digital content, creative direction, and visual storytelling for fashion, lifestyle, and commercial brands. I’m skilled in developing impactful brand identities, campaign visuals, soci al-first creative, and multi-platform design assets across digital and print. I have experience working across freelance and agency environments, collaborating with clients, marketing teams, and production partners to deliver culturally relevant and visually engaging creative. I am passionate about building thoughtful, brand-led design that connects with audiences and elevates customer experience, and I thrive in environments that value collaboration and innovative problem-solving.

Available to hire

I am a multidisciplinary creative designer with experience across branding, digital content, creative direction, and visual storytelling for fashion, lifestyle, and commercial brands. I’m skilled in developing impactful brand identities, campaign visuals, soci al-first creative, and multi-platform design assets across digital and print. I have experience working across freelance and agency environments, collaborating with clients, marketing teams, and production partners to deliver culturally relevant and visually engaging creative.

I am passionate about building thoughtful, brand-led design that connects with audiences and elevates customer experience, and I thrive in environments that value collaboration and innovative problem-solving.

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Language

English
Fluent
Urdu
Fluent
Panjabi, Punjabi
Fluent
Hindi
Fluent

Work Experience

Freelance Creative Designer at Self-Employed / Freelance
July 1, 2023 - September 30, 2025
Develop brand identities, visual concepts, and creative direction across fashion, lifestyle, and consumer-focused projects. Create branded content, campaign assets, and digital and print design materials for independent brands and clients. Support the creative direction of an emerging modest wear fashion brand, contributing to branding, fabric sourcing and sampling, supplier communication, and brand presentation. Developing interior and spatial design concepts for Airbnb properties, creating cohesive, visually engaging guest experiences.
Creative Designer at Kesslers London
July 1, 2023 - September 30, 2025
Led creative projects from concept through to delivery, developing retail, experiential, and brand-led design solutions for a range of clients. Designed visual concepts and immersive brand experiences across retail environments using Adobe Creative Suite, SolidWorks, and 3D visualisation tools. Collaborated closely with internal teams, clients, and external partners to communicate and refine creative ideas throughout the design process. Integrated brand identity, storytelling, and customer engagement into spatial and visual design outcomes while supporting junior designers within the team.
Junior Creative Designer at Kesslers London
March 1, 2022 - July 31, 2023
Contributed to concept development and delivery for retail and experiential projects, assisting with visual concepts, 3D design, and collaboration across teams to refine creative outputs.
Concept Design and Content Intern at PVH Corp Amsterdam - Tommy Hilfiger
December 1, 2019 - July 31, 2020
Supported the development of global retail and shop-in-shop concepts for Tommy Hilfiger brand environments. Designed presentation materials, fixture drawings, and creative packs for new store openings and refurbishment projects. Collaborated with concept designers, architects, visual merchandising, and procurement teams across multiple design stages. Contributed to material sourcing, spatial detailing, and bespoke design elements including lighting and soft furnishings.
Freelance Beauty Brand Ambassador for the L’Oréal Luxe group at 24 Seven Inc.
March 1, 2017 - November 30, 2019
Represented luxury beauty brands such as L’Oreal, Giorgio Armani and Urban Decay in Harrods and other premium retail locations.

Education

BA(Hons) Industrial Design & Technology (2:1) at Brunel University London, Uxbridge
September 1, 2017 - June 1, 2021
Foundation Diploma in Art and Design at University for the Creative Arts, Farnham
September 1, 2016 - May 1, 2017
A-Levels at The Holt School, Wokingham
September 1, 2014 - June 1, 2016

Qualifications

SolidWorks Advanced Part Modelling Training
September 1, 2025 - June 4, 2026

Industry Experience

Media & Entertainment, Retail, Consumer Goods, Manufacturing, Professional Services, Other