Available to hire
I am a lifecycle and email marketer with over 7 years of experience driving retention and revenue through effective marketing programs. When it comes to MA platforms, I’ve worked on nearly all of them. I’m most comfortable on Braze, SFMC, ActiveCampaign, Iterable, Marketo, Klaviyo and GHL. I just have that knack for it. A brain that thinks in systems and flows. I excel in building Canvases, crafting copy that engages audiences, conducting A/B tests, and overseeing quality assurance processes, all through a hands-on approach.
Skills
Experience Level
Expert
Expert
Work Experience
AI Specialist at Eastbound Digital
August 1, 2025 - April 1, 2026Architected and built AI Speed-to-Lead agents that engage and qualify inbound leads through SMS and email.
Architect at Eastbound Digital
August 1, 2025 - April 1, 2026Architected and built AI Speed-to-Lead agents that engage and qualify inbound leads over SMS and email.
Braze Lifecycle/CRM Lead at Penguinwolf
April 1, 2025 - May 1, 2026Led Braze onboardings and migrations, built and shipped retention and revenue journeys across multiple communication channels, including email and push.
Freelance CRM Lead at Dijitally
September 1, 2023 - PresentCRM Lead specializing in AI-in-Marketing for key accounts including Afterpay and Sydney Airport, handling CRM strategy, performance, and client delivery across multiple platforms.
Marketing Automation Specialist at SAE Institute Australia
September 1, 2020 - June 1, 2021Managed the implementation of marketing automation tools, focusing on enhancing lead engagement strategies.
Email Marketing Specialist at Spark44
August 1, 2019 - September 1, 2020Directed email marketing campaigns for Jaguar Land Rover while managing office operations.
Education
Graduate Certificate in Applied AI at Charles Sturt University
January 1, 2023 - January 1, 2027Bachelor of Popular Music at JMC Academy
January 1, 2009 - January 1, 2011Graduate Certificate in Applied AI at Charles Sturt University
January 1, 2023 - January 1, 2027Bachelor of Popular Music at JMC Academy
January 1, 2009 - January 1, 2011Qualifications
Braze Certified Marketer
January 1, 2026 - July 16, 2026Salesforce Marketing Cloud Administrator
January 1, 2023 - July 16, 2026Braze Certified Marketer
January 1, 2026 - July 16, 2026Braze Certified Digital Strategist
January 1, 2026 - July 16, 2026Salesforce Marketing Cloud Administrator
January 1, 2023 - July 16, 2026Industry Experience
Financial Services, Education
Skills
Experience Level
Expert
Expert
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