ANNA BEKKER

Produce premium AI-generated fashion imagery and cinematic promotional videos for e-commerce, digital marketing and social media campaigns. Perform advanced fashion and beauty retouching (garment refinement, skin retouching, facial enhancement, body reshaping, colour correction, compositing, and Generative Fill) in Adobe Photoshop. Create image-to-image, image-to-video, prompt-to-image and prompt-to-video content using Midjourney, Higgsfield, Kling AI, Seedream, NanoBanana and Sora, generating photorealistic fashion campaign assets with virtual models and catalogue-ready visuals.

Produce premium AI-generated fashion imagery and cinematic promotional videos for e-commerce, digital marketing and social media campaigns. Perform advanced fashion and beauty retouching (garment refinement, skin retouching, facial enhancement, body reshaping, colour correction, compositing and Generative Fill) in Adobe Photoshop. Create prompt-to-image/video and image-to-image/video content using Midjourney, Higgsfield, Kling AI, Seedream, NanoBanana and Sora. Generate photorealistic fashion campaigns featuring AI models, virtual garments, catalogue imagery and branded marketing assets. Develop new clothing concepts from technical sketches while maintaining accurate garment construction, silhouettes, proportions, seam placement and fabric behaviour. Produce AI talking-head videos, promotional animations, realistic virtual models and diverse AI faces; support virtual garment transfers. Deliver consistent high-quality outputs across high-volume image production.

Mentored and coached team members to achieve store sales budgets and exceed KPIs including IPS and Average Sale Value. Increased average transaction value through sales coaching and customer engagement. Optimised gross profit margins by recommending appropriate products. Managed staff rosters, labour costs and leave planning to meet wage budgets. Controlled stock loss via inventory management, stocktakes and loss-prevention procedures. Opened/closed the store as Keyholder ensuring compliance with company policies and security procedures.