Dynamic Marketing & Events Professional with a proven track record of designing high-impact brand experiences and executing strategic marketing campaigns. Expert at bridging the gap between creative vision and operational excellence. Passionate about leveraging data-driven insights to increase audience engagement and brand loyalty.

Anna Weder

Dynamic Marketing & Events Professional with a proven track record of designing high-impact brand experiences and executing strategic marketing campaigns. Expert at bridging the gap between creative vision and operational excellence. Passionate about leveraging data-driven insights to increase audience engagement and brand loyalty.

Available to hire

Dynamic Marketing & Events Professional with a proven track record of designing high-impact brand experiences and executing strategic marketing campaigns. Expert at bridging the gap between creative vision and operational excellence. Passionate about leveraging data-driven insights to increase audience engagement and brand loyalty.

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Language

German
Fluent
English
Advanced
Italian
Beginner

Work Experience

Event and Marketing Manager at Hotel von Rotz
October 1, 2025 - Present
Establishing and further developing the event and marketing department; end-to-end planning, organization, and execution of events and marketing initiatives; client consultations; member of the management team; preparation of quotes and concepts; development and maintenance of internal documents and processes; onboarding; joint responsibility for new openings including concept development, scheduling, communication, and operational implementation.
Executive Assistant at Hotel Restaurant Rhy
December 1, 2023 - Present
Responsible for all administrative and operational areas, marketing, event planning, and the conception and implementation of advertising measures; management and coordination of the restaurant opening as well as strategic development; responsible for HR including recruitment, scheduling, and employee development; accounts payable and receivable, budget monitoring, general accounting; guest relations, complaint management, and quality control; point of contact for internal workflows, processes, suppliers, and partners; end-to-end organization and support.
Administration and Marketing at Hotel Restaurant Rhy
January 1, 2021 - December 1, 2023
Co-responsible for daily administrative and operational activities; marketing activities including planning and implementation of advertising measures; creation of newsletters and maintenance of communication and advertising channels; assistance with group bookings; creation and maintenance of duty rosters; support in housekeeping; ensuring smooth business operations.
Intern - Meeting & Events / Marketing at Interalpen-Hotel Tyrol
January 1, 2023 - June 1, 2023
Preparation of quotes and processing of inquiries; verifying invoices and drafting contracts; planning, organizing, and supervising events; involvement in email and social media marketing; support in daily operations (Mandatory Internship).
Head of Marketing and Research at EHL Passugg – Student Committee & Council
August 1, 2022 - December 1, 2022
Responsible for social media marketing and email campaigns; design and production of printed materials; conducting market analysis and research (Limited term for one semester).
Front Office Intern at The Chedi Andermatt
December 1, 2021 - June 1, 2022
Reception and guest relations (check-in & check-out); providing information via telephone and handling reservations; general support for front office and guest services; training and onboarding new employees, providing guest consultation and implementing solution-oriented conflict resolution within a demanding international environment (Voluntary Internship).
Hotel Specialist at B-smart Bendern
August 1, 2020 - December 1, 2020
Deployment across all departments and locations; bar and restaurant service, kitchen, and housekeeping.
Apprentice Hotel Specialist (EFZ) at B-smart Bendern / Grand Resort Bad Ragaz
August 1, 2017 - July 1, 2020
Rotations through all departments according to the training plan; room cleaning, laundry, decoration, independent breakfast service; support in restaurant/bar service and kitchen; guest relations at reception; support in floristry; duties of a floor supervisor (Gouvernante): quality control, floor planning/coordination, compliance with occupational safety and hygiene guidelines; training new apprentices.

Education

Applied Psychology at Kalaidos University of Applied Sciences
May 1, 2024 - May 6, 2026
College of Higher Education (HF) - EHL Passugg at College of Higher Education (HF), EHL Passugg
January 1, 2021 - December 1, 2023
Exchange Year at USA (Dallas, Texas)
August 1, 2016 - July 1, 2017

Qualifications

Vocational Trainer Course
February 1, 2024 - February 1, 2024
Vocational Trainer Course
January 11, 2030 - May 6, 2026

Industry Experience

Travel & Hospitality, Media & Entertainment, Education, Professional Services, Other