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I’m a 52-year-old Gen X creator and Marketing Director in NY who turns today’s tech, apps, services, and products into expressive, character-led content that Gen X actually relates to. I translate complex offerings into plain-English demos and education—without losing the skeptical-buyer POV that makes it feel real.…

Anne Marie Werner

UGC Creator, Marketing Strategist, Digital Marketer, +3

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I’m a 52-year-old Gen X creator and Marketing Director in NY who turns today’s tech, apps, services, and products into expressive, character-led content that Gen X actually relates to. I translate complex offerings into plain-English demos and education—without losing the skeptical-buyer POV that makes it feel real.…

Available to hire

I’m a 52-year-old Gen X creator and Marketing Director in NY who turns today’s tech, apps, services, and products into expressive, character-led content that Gen X actually relates to. I translate complex offerings into plain-English demos and education—without losing the skeptical-buyer POV that makes it feel real.

Skills

Experience Level

Expert

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Intermediate

Language

Work Experience

Director of Marketing & Operations at EmoryDay, Digital Marketing Agency

January 1, 2020 - Present

Lead marketing strategy and internal operations for a digital marketing agency. Supervise and support a team overseeing 200+ client accounts. Develop lead-generation, conversion, customer-acquisition, messaging, campaign, and content strategies across industries. Train teams on content strategy, client communication, performance tracking, and campaign execution.

Strategic Lead / Senior Account Manager / Account Manager at EmoryDay, Digital Marketing Agency

January 1, 2017 - January 1, 2020

Managed digital marketing strategy for 25–30 client accounts. Developed website, content, advertising, email, lead-generation, reporting, and performance recommendations. Served as strategic advisor across service, manufacturing, beauty, wellness, and B2B industries.

Owner / Operator; Office Manager at Nu-Skin Laser Solutions, LLC

April 1, 2008 - November 1, 2016

Owned and operated a med spa, managing marketing, website content, promotions, scheduling, and client experience. Built firsthand expertise in skincare/aesthetic services, customer objections, trust, pricing, and results-driven marketing.

Franchise Owner / Operator at Meal Makers, LLC

December 1, 2005 - December 1, 2007

Managed local marketing, customer experience, food preparation, operations, and scheduling for a convenience-based food business.