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I’m a results-driven growth marketer with 8+ years of experience leading end-to-end initiatives for B2B and B2C audiences across Australia, LATAM, and Europe. I design and execute full-funnel strategies spanning acquisition, conversion, automation, retention, and analytics to help businesses scale. I thrive in fast-moving environments, own projects from strategy to execution, and collaborate cross-functionally to deliver measurable outcomes. My track record spans SEO, paid media, CRO, CRM, and data-driven optimization, with a strong commercial mindset and autonomy. I enjoy turning complex data into actionable insights, building scalable growth systems, and continuously improving performance across multiple channels and platforms.…I’m a results-driven growth marketer with 8+ years of experience leading end-to-end initiatives for B2B and B2C audiences across Australia, LATAM, and Europe. I design and execute full-funnel strategies spanning acquisition, conversion, automation, retention, and analytics to help businesses scale. I thrive in fast-moving environments, own projects from strategy to execution, and collaborate cross-functionally to deliver measurable outcomes. My track record spans SEO, paid media, CRO, CRM, and data-driven optimization, with a strong commercial mindset and autonomy. I enjoy turning complex data into actionable insights, building scalable growth systems, and continuously improving performance across multiple channels and platforms.

Antonella Mondragon

Growth Marketer, Marketing Strategist, Product Marketer, +3

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I’m a results-driven growth marketer with 8+ years of experience leading end-to-end initiatives for B2B and B2C audiences across Australia, LATAM, and Europe. I design and execute full-funnel strategies spanning acquisition, conversion, automation, retention, and analytics to help businesses scale. I thrive in fast-moving environments, own projects from strategy to execution, and collaborate cross-functionally to deliver measurable outcomes. My track record spans SEO, paid media, CRO, CRM, and data-driven optimization, with a strong commercial mindset and autonomy. I enjoy turning complex data into actionable insights, building scalable growth systems, and continuously improving performance across multiple channels and platforms.…I’m a results-driven growth marketer with 8+ years of experience leading end-to-end initiatives for B2B and B2C audiences across Australia, LATAM, and Europe. I design and execute full-funnel strategies spanning acquisition, conversion, automation, retention, and analytics to help businesses scale. I thrive in fast-moving environments, own projects from strategy to execution, and collaborate cross-functionally to deliver measurable outcomes. My track record spans SEO, paid media, CRO, CRM, and data-driven optimization, with a strong commercial mindset and autonomy. I enjoy turning complex data into actionable insights, building scalable growth systems, and continuously improving performance across multiple channels and platforms.

Available to hire

I’m a results-driven growth marketer with 8+ years of experience leading end-to-end initiatives for B2B and B2C audiences across Australia, LATAM, and Europe. I design and execute full-funnel strategies spanning acquisition, conversion, automation, retention, and analytics to help businesses scale. I thrive in fast-moving environments, own projects from strategy to execution, and collaborate cross-functionally to deliver measurable outcomes.

My track record spans SEO, paid media, CRO, CRM, and data-driven optimization, with a strong commercial mindset and autonomy. I enjoy turning complex data into actionable insights, building scalable growth systems, and continuously improving performance across multiple channels and platforms.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Digital Marketing Specialist & Project Manager at 1MIB (Venture Builder)

April 1, 2021 - October 1, 2023

Led B2B and B2C lead generation campaigns both paid and organic, combining SEO (on-page/off-page), content strategy, and paid media to drive qualified traffic and increase conversion rates. Monitored performance data across multiple business models to identify the most effective acquisition channels and uncover new growth opportunities. Led the development of a service pricing software platform, managing testing phases, refining UX/UI, and supporting its launch and market positioning.

Digital Marketing Specialist & Account Manager at Algoriva (Marketing Agency)

November 1, 2023 - June 1, 2024

Led full-stack digital marketing projects for SMEs, owning strategy, execution, optimization, and reporting. Designed and executed high-intensity marketing funnels integrating SEO, paid ads, landing pages, and automation. Built CRM-driven lead nurturing flows to improve conversion rates and reduce sales cycle length. Managed Meta Ads and Google Ads campaigns with a focus on lead quality, CPL optimization, and ROI.

Marketing Coordinator (E-commerce & Performance) at Meylin (Retail Brand)

April 1, 2020 - June 1, 2024

Owned digital marketing execution for an e-commerce brand, from traffic acquisition to conversion optimization. Planned and managed Meta Ads campaigns, improving audience targeting and ROAS. Optimized website UX, product pages, and checkout flows to increase conversion rates and repeat purchases. Executed content, email marketing, and influencer collaborations to strengthen brand presence and customer engagement.

Marketing & Growth Consultant at Aprenda (Business Consulting)

February 1, 2020 - February 1, 2021

Led digital marketing and growth initiatives for startups and small businesses, with a strong focus on lead generation, sales funnel optimization, and revenue growth. Designed performance dashboards in Power BI to track acquisition, conversion, and sales KPIs, enabling data-driven decision making. Supported clients in defining marketing strategy, channel prioritization, and growth roadmaps, aligning execution with business objectives.

Marketing Coordinator & Sales Representative at Supermind s (Edu Tech)

April 1, 2018 - December 1, 2020

Conducted market research and led development of new educational services based on identified customer needs and market opportunities. Created and pitched business presentations to international investors as part of the company’s expansion. Developed and executed comprehensive marketing plans using inbound strategies, Facebook Ads, and influencer collaborations to grow brand awareness and attract new clients.

Marketing Analyst at HILTI (Construction Tools)

October 1, 2017 - March 1, 2019

Created and implemented a segmented loyalty strategy for B2B customers, significantly enhancing customer retention and satisfaction. Generated and analyzed dynamic reports focusing on the performance of sales teams and product lines, providing actionable insights to drive business growth.

Assistant Store Manager at Simone Pérèle

May 1, 2024 - Present

Supported revenue targets and premium customer experience in a luxury retail environment, strengthening commercial insight and brand execution. Contributed to in-store campaigns, visual merchandising, and event-based social content.

Marketing Coordinator & Sales Representative at Super Minds (Edu Tech)

April 1, 2018 - December 1, 2020

Conducted market research and led the development of new educational services based on identified customer needs and market opportunities. Created and pitched business presentations to international investors as part of the company’s expansion. Developed and executed comprehensive marketing plans using Facebook Ads and influencer collaborations to grow brand awareness and attract new clients.