Hi, I’m Antonia Weinberger, a freelance product designer focused on clarifying complex systems and creating scalable, intuitive experiences for startups and growing companies. I partner with founders from early product strategy through UX/UI execution to scalable implementation, delivering digital products, SaaS platforms, and websites with clarity and business alignment. My work centers on structuring complex product experiences so they are intuitive, sustainable, and scalable. I thrive in collaborative settings and enjoy turning ambiguous goals into clear design decisions that support growth and long-term success.

Antonia Weinberger

Hi, I’m Antonia Weinberger, a freelance product designer focused on clarifying complex systems and creating scalable, intuitive experiences for startups and growing companies. I partner with founders from early product strategy through UX/UI execution to scalable implementation, delivering digital products, SaaS platforms, and websites with clarity and business alignment. My work centers on structuring complex product experiences so they are intuitive, sustainable, and scalable. I thrive in collaborative settings and enjoy turning ambiguous goals into clear design decisions that support growth and long-term success.

Available to hire

Hi, I’m Antonia Weinberger, a freelance product designer focused on clarifying complex systems and creating scalable, intuitive experiences for startups and growing companies. I partner with founders from early product strategy through UX/UI execution to scalable implementation, delivering digital products, SaaS platforms, and websites with clarity and business alignment.

My work centers on structuring complex product experiences so they are intuitive, sustainable, and scalable. I thrive in collaborative settings and enjoy turning ambiguous goals into clear design decisions that support growth and long-term success.

See more

Language

English
Fluent
German
Fluent

Work Experience

Freelance Product Designer at dou bleu studio
December 1, 2024 - Present
I design digital products, SaaS platforms and websites for start-ups and growing companies, with a strong focus on clarity, scalability and collaborative partnership. My work centers on structuring complex systems and product experiences in a way that makes them intuitive, sustainable and aligned with business goals. I support founders from early product strategy through UX/UI execution to scalable implementation.
Digital Product Specialist at TW OxTEN | NoVid 20
November 1, 2022 - September 30, 2023
Responsible for requirements analysis and UX conception. Led a cross-functional UX/UI optimisation project in collaboration with central product design and supported the product lifecycle from early concept through to marketing execution.
Project Manager at TWOxTEN | Novid 20
October 1, 2021 - September 30, 2022
Coordinated cross-functional teams including UX/UI, IT and Legal to implement the No Covid campaign effectively. Managed software implementations in over 6,000 institutions and contributed to the execution of more than 40 million PCR tests.
E-Commerce & Online Marketing Intern at feschi GmbH
April 1, 2021 - September 30, 2021
Assisted in the design and management of the webshop, managed UX/UI optimisation processes, handled social media channels and executed marketing campaigns. Contributed to product launches and initiatives to increase customer retention and brand visibility.

Education

Master of Arts in Product Management at IU Internationale Hochschule
January 1, 2023 - February 22, 2026
Bachelor of Science in Business, Economics and Social Sciences | International Business Administration at Vienna University of Economics and Business
January 1, 2017 - January 1, 2020
Exchange Term in International Business at University of Valencia
September 1, 2019 - December 1, 2019

Qualifications

Master of Arts in Product Management
January 1, 2023 - February 22, 2026
Bachelor of Science in Business, Economics and Social Sciences | International Business Administration
January 1, 2017 - January 1, 2020
Exchange Term in International Business
September 1, 2019 - December 1, 2019

Industry Experience

Software & Internet, Professional Services, Retail, Media & Entertainment, Other
    paper freudio – Web & Product Design for a Therapy Platform

    Led the redesign of freudio, a platform for psychologists combining booking, bookkeeping & video sessions.
    I was responsible for both the product experience & website, ensuring a consistent presence across all touchpoints.
    Within the product, I restructured workflows, simplified processes & refined the interface to improve usability. On the web side, I translated the product’s value into a clear, trustworthy experience aligned with the needs of practitioners. The result was a cohesive system that supports growth while maintaining the calm & reliability essential in a therapeutic context.

    paper Doubleu Studio Website – Strategic Product-Led Portfolio

    Designed and built my own studio website as a strategic product rather than a traditional portfolio.

    The goal was to communicate clarity, structure and positioning through experience, not just visuals. I treated the site as a conversion-focused product, defining information architecture, messaging hierarchy and user flows before moving into visual design.

    Built in Framer with a strong focus on scalability, performance and modular structure.

    Sometimes the hardest client is yourself.