With over 9 years of experience in performance digital marketing across B2B and B2C environments, I have built a strong track record of managing paid media campaigns, leading cross-functional teams, and driving measurable revenue growth for clients spanning E-commerce, FMCG, Travel, Luxury Retail, and Legal Services across APAC, EMEA, and North America. I believe my blend of hands-on platform expertise and team leadership would make a strong contribution to your organisation. I lead a team of Performance Marketing Specialists, overseeing daily campaign pacing, budget allocation, and end-to-end campaign execution for Google Ads Search and Shopping. I am responsible for quality assurance across campaign setups, data-driven optimization to improve ROAS and reduce CPA, and monthly performance reporting for stakeholders. I managed onsite and offsite teams supporting global brands such as Adidas, Coca-Cola, P&G, and Jetstar Airways, building paid marketing strategy and reporting across SA360, Looker Studio, and GA4. Beyond platform execution, I bring strong people management experience — training and mentoring junior team members, resolving escalations, and conducting structured performance reviews — alongside deep expertise across Google Ads, Bing Ads, and conversion tracking. I am currently certified across Google Ads Search, Shopping, Video, Display as well as Search Ads 360 and Microsoft Bing Ads.…With over 9 years of experience in performance digital marketing across B2B and B2C environments, I have built a strong track record of managing paid media campaigns, leading cross-functional teams, and driving measurable revenue growth for clients spanning E-commerce, FMCG, Travel, Luxury Retail, and Legal Services across APAC, EMEA, and North America. I believe my blend of hands-on platform expertise and team leadership would make a strong contribution to your organisation. I lead a team of Performance Marketing Specialists, overseeing daily campaign pacing, budget allocation, and end-to-end campaign execution for Google Ads Search and Shopping. I am responsible for quality assurance across campaign setups, data-driven optimization to improve ROAS and reduce CPA, and monthly performance reporting for stakeholders. I managed onsite and offsite teams supporting global brands such as Adidas, Coca-Cola, P&G, and Jetstar Airways, building paid marketing strategy and reporting across SA360, Looker Studio, and GA4. Beyond platform execution, I bring strong people management experience — training and mentoring junior team members, resolving escalations, and conducting structured performance reviews — alongside deep expertise across Google Ads, Bing Ads, and conversion tracking. I am currently certified across Google Ads Search, Shopping, Video, Display as well as Search Ads 360 and Microsoft Bing Ads.WWWW…