Anushka Tiwari
I'm Anushka Tiwari, currently pursuing an MSc in International Marketing and Business Development at SKEMA in Paris.
About
I’m Anushka Tiwari, currently pursuing an MSc in International Marketing and Business Development at SKEMA in Paris. I am a results-oriented marketing professional with hands-on experience in digital marketing, campaign management, and client servicing. I specialise in data-driven strategies to boost brand visibility and engagement across markets.
I thrive on turning insights into growth, collaborating across creative and production teams, and delivering compelling content and campaigns that resonate with audiences. I’m excited to continue building brands and driving performance in dynamic, cross-functional environments.
- 2 years' experience
- Joined April 2026
Skills· 7
Languages
- EnglishFluent
Industry experience
- Media & Entertainment
- Professional Services
- Retail
- Software & Internet
Work experience· 4 roles
-curated platform-specific content for Instagram and LinkedIn to boost engagement (up 15%); coordinated multimedia campaigns to ensure brand consistency; informed content strategy through competitive research and trend analysis; supported content development and day-to-day communications; contributed to internal and client-facing materials for campaigns.
-boosted in-store footfall by 22% through visual merchandising; grew Instagram and Facebook followers by 40% and engagement by 30% in 6 months; enhanced campaign conversions by 25% via newsletters, lookbooks, and event decks; increased boutique sales by 15% through influencer collaborations and event activations.
-led multi-platform digital marketing strategies with $1M+ budgets, increasing client engagement by 15%; optimized $400K ad spend, boosting webinar sign-ups by 35%; improved ROI by 15% through data-driven targeting and competitor analysis; achieved 100% client retention through strong communication and seamless campaign execution.
Education
Certifications and awards
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