I'm a results-driven Graphic Designer and Video Editor with 4+ years of experience delivering brand identities, social media campaigns, editorial design, and video content for consumer brands and regional organizations. I increased social media engagement by 25% and boosted lead generation by 15% through strategic design at Stanley Bolivia. I'm skilled in Adobe Photoshop, Illustrator, Premiere Pro, InDesign, and After Effects. I’m open to remote full-time, part-time, and freelance opportunities. I take pride in crafting cohesive visual identities that resonate with audiences and support business goals. I enjoy collaborating with teams to translate briefs into compelling brands, editorial layouts, and engaging video content.

Pablo Cardozo Farfan

I'm a results-driven Graphic Designer and Video Editor with 4+ years of experience delivering brand identities, social media campaigns, editorial design, and video content for consumer brands and regional organizations. I increased social media engagement by 25% and boosted lead generation by 15% through strategic design at Stanley Bolivia. I'm skilled in Adobe Photoshop, Illustrator, Premiere Pro, InDesign, and After Effects. I’m open to remote full-time, part-time, and freelance opportunities. I take pride in crafting cohesive visual identities that resonate with audiences and support business goals. I enjoy collaborating with teams to translate briefs into compelling brands, editorial layouts, and engaging video content.

Available to hire

I’m a results-driven Graphic Designer and Video Editor with 4+ years of experience delivering brand identities, social media campaigns, editorial design, and video content for consumer brands and regional organizations. I increased social media engagement by 25% and boosted lead generation by 15% through strategic design at Stanley Bolivia. I’m skilled in Adobe Photoshop, Illustrator, Premiere Pro, InDesign, and After Effects. I’m open to remote full-time, part-time, and freelance opportunities.

I take pride in crafting cohesive visual identities that resonate with audiences and support business goals. I enjoy collaborating with teams to translate briefs into compelling brands, editorial layouts, and engaging video content.

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Language

English
Intermediate
Spanish; Castilian
Fluent

Work Experience

Part-time Lecturer — Drawing & Composition, Image Language, Form & Color, Creative Design Workshop at UCATEC Tarija
January 1, 2025 - Present
Graphic Designer at COLABIOCLI – Latin America
February 1, 2023 - November 1, 2024
Designed the "Novedades COLABIOCLI" newsletter, contributing to a 15% increase in readership through improved layout and content presentation. Created visual content for institutional communications, supporting broader information reach and stronger brand awareness across Latin America. Designed and laid out the COLABIOCLI Annual Report, demonstrating ownership of a formal branded publication.
Graphic Designer at COLABIOCLI - Latinoamérica
February 1, 2023 - June 20, 2024
Designed the “Novedades COLABIOCLI” newsletter, helping expand its readership by 15% through engaging layouts and optimized content presentation. Created visual content that improved information reach and brand awareness. Responsible for the design and layout of the COLABIOCLI “Annual Report”.
Graphic Designer at COLABIOCLI - Latinoamérica
February 1, 2023 - June 9, 2024
Designed the “Novedades COLABIOCLI” newsletter, helping expand its readership by 15% through engaging layouts and optimized content presentation. Created visual content that improved information reach and brand awareness. Responsible for the creation of the design and layout of the COLABIOCLI “Annual Report”.
Part-time Lecturer — Design Workshop V, Design Trends at UCB San Pablo
January 1, 2022 - December 31, 2022
Part-time Lecturer — Graphic Design I–IV, Brand & Image Design, Form & Color, Electronic Layout, Image Language, Video Production, Photography, Creative Design Workshop at Instituto CATEC Tarija
January 1, 2022 - Present
Graphic Designer & Community Manager at Stanley Bolivia
August 1, 2021 - December 1, 2024
Spearheaded static and video social media campaign design, driving 25% engagement growth and extending ad reach across Meta platforms. Designed email marketing templates that supported a 15% increase in lead generation. Managed paid advertising creatives (Meta Ads) with monthly product-focused campaigns, ensuring brand consistency. Designed corporate stationery, event banners, and visual assets for national events, contributing to a 10% rise in product sales and visibility.
Graphic Designer and Community Manager at STANLEY BOLIVIA
August 1, 2021 - June 20, 2024
Spearheaded the design of social media campaigns in static and video formats, resulting in a 25% growth in engagement and extended ad reach. Executed email marketing strategies with visually impactful templates, increasing lead generation by 15%. Conceptualized and designed corporate stationery, event banners, and visual assets for national events, boosting product visibility and contributing to a 10% rise in sales.
Graphic Designer and Community Manager at STANLEY BOLIVIA
August 1, 2021 - June 9, 2024
Spearheaded the design of social media campaigns in both static and video formats, resulting in a 25% growth in engagement and extended ad reach. Executed email marketing strategies through visually impactful templates, leading to a 15% increase in lead generation. Conceptualized and designed corporate stationery, event banners, and visual assets for national events, boosting product visibility and contributing to a 10% rise in sales.
Senior Freelance Graphic Designer & Video Editor at Self-Employed
January 1, 2021 - Present
Developed comprehensive visual identities and brand books for clients across food, law, music, and retail sectors (Multimasas, TEKOKAVI, QAHWA, KC Arte Floral, Street Food Festival Tarija). Delivered branding, packaging, and digital campaign design using Adobe CC suite. Managed end-to-end client relationships from brief to final delivery.
Graphic Designer and Community Manager at CASA DEL MATE
February 1, 2020 - December 31, 2023
Developed creative and targeted advertising designs for social media platforms, achieving a 25% enhancement in audience engagement and overall brand reach. Designed custom packaging solutions increasing customer attraction by 20%. Managed social media content ensuring alignment with the brand’s voice and visual identity across all platforms.
Graphic Designer and Community Manager at CASA DEL MATE
February 1, 2020 - December 31, 2023
Developed creative and targeted advertising designs for social media platforms, achieving a 25% enhancement in audience engagement and overall brand reach. Designed custom packaging solutions that enhanced brand recognition and increased customer attraction by 20%. Managed social media content, ensuring alignment with the brand’s voice and visual identity across all platforms.

Education

Postgraduate Diploma at UNIVERSIDAD CATOLICA BOLIVIANA “SAN PABLO”
January 1, 2022 - December 31, 2022
Bachelor’s degree at UNIVERSIDAD CATOLICA BOLIVIANA “SAN PABLO”
January 1, 2021 - December 31, 2021
Postgraduate Diploma at Universidad Catolica Boliviana “San Pablo”
January 1, 2022 - December 31, 2022
Bachelor’s degree at Universidad Catolica Boliviana “San Pablo”
January 1, 2021 - December 31, 2021
Postgraduate Diploma in Higher Education at Universidad Católica Boliviana "San Pablo" Tarija, Bolivia
January 11, 2030 - January 1, 2022
Bachelor's Degree in Graphic Design & Visual Communication at Universidad Católica Boliviana "San Pablo" Tarija, Bolivia
January 11, 2030 - January 1, 2021

Qualifications

International Congress ACINNET — UCATEC
January 1, 2025 - June 18, 2026
Masterclass: Intelligent Education with AI
January 1, 2025 - June 18, 2026
APA 7th Edition: Thesis Project Development
January 1, 2024 - June 18, 2026
Logo & Identity Workshop
January 1, 2022 - June 18, 2026

Industry Experience

Retail, Non-Profit Organization, Media & Entertainment, Education, Consumer Goods, Professional Services