Increase online sales and average order value during peak
seasons.
- Marketing Strategist
Increase online sales and average order value during peak
seasons.
1. Led global digital marketing campaigns targeting SMB and enterprise clients across North America and Europe. 2. Planned and executed SEO and paid search strategies, increasing organic traffic by 42% year-over-year. 3. Managed Google Ads campaigns with monthly budgets exceeding $250,000, achieving a 35% reduction in CPA. 4. Collaborated remotely with product, sales, and content teams using Agile workflows. 5. Developed landing pages and A/B tests that improved conversion rates by 28%.
1. Managed multi-channel paid advertising campaigns for brand awareness and performance marketing. 2. Optimized Meta Ads funnels, generating over 120,000 qualified leads across multiple industries. 3. Conducted audience research, retargeting, and lookalike campaigns. 4. Analyzed campaign performance using Meta Business Suite and Google Analytics. 5. Trained junior marketers on ad optimization and creative testing.
1. Developed and executed SEO strategies that ranked content on Google page 1 for competitive keywords. 2. Created long-form blog content, landing pages, and lead magnets. 3. Implemented email marketing workflows that increased lead nurturing conversions by 31%. 4. Worked closely with designers and developers to optimize UX and content structure.
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