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I'm Vinicius Araujo, a creative and commercially minded professional with a background spanning brand support, business development, customer experience, operations, and quality-focused decision making. I excel at turning ideas into structured action, improving customer journeys, supporting campaigns, building client relationships, and translating insight into value. I am transitioning into Brand and Marketing roles where communication, market awareness, brand thinking, creativity, and execution are central. Based in Dublin with international exposure across Brazil, Italy, and Ireland, I bring cross-cultural experience, EU work authorization, and dual citizenship. I’m passionate about turning customer insight into brand value and delivering measurable impact.…I'm Vinicius Araujo, a creative and commercially minded professional with a background spanning brand support, business development, customer experience, operations, and quality-focused decision making. I excel at turning ideas into structured action, improving customer journeys, supporting campaigns, building client relationships, and translating insight into value. I am transitioning into Brand and Marketing roles where communication, market awareness, brand thinking, creativity, and execution are central. Based in Dublin with international exposure across Brazil, Italy, and Ireland, I bring cross-cultural experience, EU work authorization, and dual citizenship. I’m passionate about turning customer insight into brand value and delivering measurable impact.

Vinicius Araujo

Brand Strategist, Marketing Strategist, Content Creator, +2

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I'm Vinicius Araujo, a creative and commercially minded professional with a background spanning brand support, business development, customer experience, operations, and quality-focused decision making. I excel at turning ideas into structured action, improving customer journeys, supporting campaigns, building client relationships, and translating insight into value. I am transitioning into Brand and Marketing roles where communication, market awareness, brand thinking, creativity, and execution are central. Based in Dublin with international exposure across Brazil, Italy, and Ireland, I bring cross-cultural experience, EU work authorization, and dual citizenship. I’m passionate about turning customer insight into brand value and delivering measurable impact.…I'm Vinicius Araujo, a creative and commercially minded professional with a background spanning brand support, business development, customer experience, operations, and quality-focused decision making. I excel at turning ideas into structured action, improving customer journeys, supporting campaigns, building client relationships, and translating insight into value. I am transitioning into Brand and Marketing roles where communication, market awareness, brand thinking, creativity, and execution are central. Based in Dublin with international exposure across Brazil, Italy, and Ireland, I bring cross-cultural experience, EU work authorization, and dual citizenship. I’m passionate about turning customer insight into brand value and delivering measurable impact.

Available to hire

I’m Vinicius Araujo, a creative and commercially minded professional with a background spanning brand support, business development, customer experience, operations, and quality-focused decision making. I excel at turning ideas into structured action, improving customer journeys, supporting campaigns, building client relationships, and translating insight into value.

I am transitioning into Brand and Marketing roles where communication, market awareness, brand thinking, creativity, and execution are central. Based in Dublin with international exposure across Brazil, Italy, and Ireland, I bring cross-cultural experience, EU work authorization, and dual citizenship. I’m passionate about turning customer insight into brand value and delivering measurable impact.

Skills

Branding

Copywriting

Experience Level

Branding

Expert

Copywriting

Expert

Language

Portuguese

Fluent

English

Fluent

Work Experience

Trust & Safety Associate (QA & Policy) at Meta Project

June 1, 2025 - February 1, 2026

Maintained 95%+ QA accuracy reviewing high-volume user-generated content across Facebook, Instagram, and Threads; applied policy judgment, risk assessment, escalation handling, and privacy protocols in a fast-paced, metric-driven environment; strengthened transferable skills relevant to marketing and brand work including audience awareness, quality control, stakeholder communication, pattern recognition, and decision-making under pressure; completed 12+ Meta-specific certifications covering technical quality, privacy, and policy enforcement.

Customer Service / Personal Project Break at Independent

January 1, 2023 - December 31, 2024

Performed customer service while managing a personal administrative project related to Italian citizenship recognition; maintained customer-facing and problem-solving experience during the transition period while based in Ireland.

Assistant Manager at Spar Clancy Quay

November 1, 2020 - February 1, 2023

Led day-to-day store operations and supervised a team of 37, balancing customer experience, staffing, sales performance, and cost control; created seasonal promotions and offline marketing initiatives; managed scheduling, budgets, supplier relationships, stock planning, and service standards in a fast-paced retail environment; contributed to the store being ranked 3rd best performing in Ireland in 2022 and reduced shrinkage by 15% through improved tracking and controls.

Business Development & Marketing Manager at Figa Semijewel Brazil

December 1, 2018 - October 1, 2019

Supported business growth from the ground up, combining brand building, community management, sales strategy, and day-to-day marketing execution; planned social media calendars, created content direction, supported online communication, and strengthened customer relationships; managed lead generation, client nurturing, negotiation, and sales conversion while monitoring performance and commercial results; helped establish the brand positioning and online sales strategy, consistently exceeding sales targets.

Office & Business Operations Manager at Pereira Construction and Remodeling Brazil

September 1, 2017 - December 1, 2019

Acted as main point of contact for clients and suppliers, coordinating service delivery, timelines, purchasing, and office operations; handled CRM inputs, customer follow-up, retention, and solution-oriented communication across multiple projects; contributed to project presentation and client experience through organization, responsiveness, and operational support.

Commercial & Business Development Executive (B2B) at Altar Magazine Brazil

July 1, 2016 - August 1, 2017

Sold advertising solutions and developed new business relationships within the publishing and media environment; supported editorial and commercial planning meetings, researched audiences and trends, and contributed ideas to strengthen campaign relevance and brand visibility; managed the full sales cycle from prospecting to negotiation, approval, and account follow-up, while also supporting front-desk, events, and community-facing activities.

Account Executive (Investment / Fraud & Risk) at BMG Bank Brazil

January 1, 2015 - April 1, 2016

Managed client portfolios, CRM records, reporting, and financial product sales with a strong focus on trust, documentation quality, and retention; conducted fraud-risk checks and profile analysis, strengthening analytical, compliance, and commercial communication skills.

Investment Consultant at Bank BGN - BNP Paribas Group Brazil

May 1, 2011 - November 1, 2012

Worked in consultative sales of financial products, combining prospecting, portfolio support, documentation review, and client advisory.