Visual artist and animator…

Areesha Nayab

Visual artist and animator…

Available to hire

Visual artist and animator

Skills

Experience Level

Language

English
Fluent
Urdu
Fluent
Panjabi, Punjabi
Intermediate

Work Experience

Internee Graphic Designer at Pakistan Climate Foundation (PCF)
April 1, 2025 - April 1, 2025
Designed 30+ digital assets (infographics, motion banners, carousels, social posts) using Photoshop & Canva, boosting engagement by 45% in 3 months. Collaborated with marketing teams to align visuals with climate change & sustainability messaging, improving clarity by 35% across Instagram, Facebook & LinkedIn. Applied UX principles (visual hierarchy, typography, content chunking) to convert complex climate data into high-impact, easy-to-understand visuals. Used color psychology, accessibility contrast ratios, and data-viz techniques to enhance user retention and emotional impact. Developed a consistent design system with reusable templates and iconography, increasing design efficiency by 25%.
PR & Social Media Team Member & Graphic Designer at Nahfidu Welfare Organization
December 31, 2023 - December 31, 2023
Created and managed 50+ branded assets (event posters, awareness graphics, carousels, IG stories), driving a 60% rise in monthly reach and 40% follower growth in 6 months. Led visual communication for 4+ major community events, increasing local engagement and volunteer sign-ups by 35%. Promoted from Volunteer → PR Lead within 3 months for strong design consistency, coordination, and brand storytelling. Built and maintained content calendars, brand kits, and Canva templates, ensuring unified visual identity across all channels. Collaborated with outreach and operations teams to align messaging, improving campaign turnaround by 25% and strengthening brand recall.

Education

Bachelor in Visual Arts and Design at Fatima Jinnah Women University (FJWU)
January 11, 2030 - November 26, 2025

Qualifications

Certificate of Excellence – Graphic Design
January 11, 2030 - November 26, 2025
Certificate of Outstanding Contribution – PR & Digital Campaigns
January 11, 2030 - November 26, 2025

Industry Experience

Media & Entertainment, Non-Profit Organization, Professional Services

Skills

Experience Level