I’m Arefeh Behboudi, a Digital Marketing Specialist focused on building content that drives measurable growth. I specialize in content strategy, social media growth, and high-converting copy for ads, captions, and product pages—especially for Shopify-based eCommerce brands. My work combines creative marketing angles with data-driven optimization: improving engagement, increasing conversions, and refining product positioning through CRO testing. I’ve built and managed dropshipping stores, simplified messaging for better clarity, and used performance-focused campaigns to strengthen brand visibility and customer interaction.

I’m Arefeh Behboudi, a Digital Marketing Specialist focused on building content that drives measurable growth. I specialize in content strategy, social media growth, and high-converting copy for ads, captions, and product pages—especially for Shopify-based eCommerce brands. My work combines creative marketing angles with data-driven optimization: improving engagement, increasing conversions, and refining product positioning through CRO testing. I’ve built and managed dropshipping stores, simplified messaging for better clarity, and used performance-focused campaigns to strengthen brand visibility and customer interaction.

Available to hire

I’m Arefeh Behboudi, a Digital Marketing Specialist focused on building content that drives measurable growth. I specialize in content strategy, social media growth, and high-converting copy for ads, captions, and product pages—especially for Shopify-based eCommerce brands.

My work combines creative marketing angles with data-driven optimization: improving engagement, increasing conversions, and refining product positioning through CRO testing. I’ve built and managed dropshipping stores, simplified messaging for better clarity, and used performance-focused campaigns to strengthen brand visibility and customer interaction.

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Experience Level

Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate

Language

English
Intermediate
Persian
Fluent

Work Experience

Digital Marketing Specialist / Content & Social Media Manager
June 1, 2024 - Present
Developed and executed content strategies across social platforms. Increased engagement using creative video and content ideas, managed and optimized social media pages with a performance-focused approach, and created marketing campaigns to improve brand visibility and user interaction. Conducted market research to identify trends and audience behavior patterns.
Digital Marketing & Content Specialist / eCommerce Manager – Shopify (Dropshipping) at Melluree (Shopify-based dropshipping brand)
June 1, 2024 - Present
Built and managed a Shopify-based dropshipping store. Focused on product selection, product positioning, and writing conversion-focused product descriptions and marketing copy. Created social media content angles and campaign ideas, then optimized product page structure (clarity, benefits, and messaging flow) to improve conversion rates. Tested different offers and content approaches to increase performance, shifting from generic descriptions to clear hooks, benefit bullets, and simple direct messaging to help users understand value faster and convert.
Sales and Marketing Supervisor (Digital Marketing / Content)
July 1, 2019 - March 1, 2024
Led targeted marketing strategies and campaign execution to drive sales growth. Managed content production and social media, and organized workshops and events to engage target audiences. Strengthened brand communication and improved customer interaction through active outreach and community engagement.

Education

Bachelor's degree in Medical Engineering at Science and Resear ch Iran
January 1, 2016 - January 1, 2020

Qualifications

Add your qualifications or awards here.

Industry Experience

Retail, Education, Media & Entertainment, Healthcare, Software & Internet, Consumer Goods, Other