John
I am John, a performance marketer dedicated to helping companies struggling with visibility on social media and Google platforms by developing strategies and funnels to effectively reach their target audience.
About
I am John, a performance marketer dedicated to helping companies struggling with visibility on social media and Google platforms by developing strategies and funnels to effectively reach their target audience. I bring a data-driven mindset to the table, focusing on achieving measurable results. My expertise includes utilizing analytics skills to track performance and provide detailed reporting to ensure continuous improvement.
Since 2022, I have held various roles including Growth Intern and Growth Executive at Black Interactive, gaining hands-on experience in media buying, chatbot development, operations, and CRM solutions for B2B businesses. I then transitioned to MCIX as a Digital Specialist, where I developed strategies to expand brand reach. Currently, I manage digital marketing campaigns across Google, Facebook, and Instagram at Invade Marketing, focusing on data-driven strategies, funnels, and reporting to optimize client results.
- 4 years' experience
- Joined August 2025
Industry experience
- Professional Services
- Media & Entertainment
- Travel & Hospitality
- Healthcare
- Financial Services
- Retail
Work experience· 5 roles
Currently managing digital marketing across Google, Facebook, and Instagram. Focus on data-driven strategies, funnel development, and reporting to optimize client results. Working with brands like Carpe Diem, Distillery, Simba Sea Trips, and international clients.
Developed and executed digital marketing strategies to expand brand reach and engagement. Worked with several brands and gained thorough knowledge of digital campaigns and client management.
Freelancing to help run ads for health and beauty clinics across Asia, from aesthetics to physiotherapy. Responsible for launching ads, monitoring performance, pixel and conversion API implementation, bringing in 5-10 new clients monthly with effective campaigns.
Certifications and awards· 8
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