I am a results-driven UI/UX and Graphic Designer with a strong foundation in Human-Computer Interaction, user-centered design, and visual communication. My work spans the full design lifecycle—from user research and wireframing to high-fidelity prototyping and production-ready visuals. I enjoy translating brand briefs and user insights into engaging digital and print experiences for mobile, web, and marketing contexts. I am proficient with Figma, Adobe Photoshop, Illustrator, and Canva, and I am actively expanding my graphic design focus on African music and culture.

Amogelang Serame

I am a results-driven UI/UX and Graphic Designer with a strong foundation in Human-Computer Interaction, user-centered design, and visual communication. My work spans the full design lifecycle—from user research and wireframing to high-fidelity prototyping and production-ready visuals. I enjoy translating brand briefs and user insights into engaging digital and print experiences for mobile, web, and marketing contexts. I am proficient with Figma, Adobe Photoshop, Illustrator, and Canva, and I am actively expanding my graphic design focus on African music and culture.

Available to hire

I am a results-driven UI/UX and Graphic Designer with a strong foundation in Human-Computer Interaction, user-centered design, and visual communication. My work spans the full design lifecycle—from user research and wireframing to high-fidelity prototyping and production-ready visuals. I enjoy translating brand briefs and user insights into engaging digital and print experiences for mobile, web, and marketing contexts.
I am proficient with Figma, Adobe Photoshop, Illustrator, and Canva, and I am actively expanding my graphic design focus on African music and culture.

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Language

English
Fluent
Tswana
Fluent

Work Experience

UI/UX Designer at We Clean (Sustainable Recycling App)
January 1, 2024 - December 31, 2024
Conducted user research to identify pain points in recycling behaviour and defined end-to-end user flows. Produced low-fidelity and high-fidelity wireframes and final UI screens in Figma, prioritising usability, clarity, and WCAG accessibility guidelines. Collaborated within a multidisciplinary team, applying iterative design feedback loops to refine the product experience. Assisted with application logic mapping to ensure seamless alignment between UX design and development requirements.
UI/UX Designer at Carregar E-Commerce Website (Luggage Store)
January 1, 2024 - December 31, 2024
Designed homepage, product listing pages, and product detail pages with a focus on conversion-optimised UX patterns. Delivered fully responsive layouts for both mobile and desktop platforms, applying mobile-first design principles. Improved site navigation and shopping experience through strategic information architecture and UX best practices.
UI/UX Designer at FixIt Ride App (Shared Mobility)
January 1, 2023 - December 31, 2023
Designed a mobile solution to streamline defect reporting for shared scooters and bikes. Developed an intuitive three-step reporting process, reducing user friction and improving task completion rates.
UI/UX Designer at PerfectFIT Fitness Booking App
January 1, 2023 - December 31, 2023
Designed user-friendly screens enabling class browsing, scheduling, and booking. Applied UX principles to optimise task flows, minimise cognitive load, and improve overall ease of use.
HCI Learner at ABSA Partnership Programme (Digital Youth ICT)
January 1, 2023 - January 1, 2024
Gained practical exposure to real-world digital product environments within a corporate banking context. Applied structured problem-solving methodologies and collaborated across multidisciplinary teams. Developed understanding of enterprise UX requirements, accessibility standards, and stakeholder communication.

Education

Bachelor of Arts in Business Administration (Currently Enrolled) at Maharishi Invincibility Institute
January 1, 2023 - March 19, 2026
HCI Training at Digital Youth ICT (DYICT), Johannesburg
January 1, 2023 - January 1, 2024
System Development Programme at CTU Training Solutions, Johannesburg
January 1, 2022 - January 1, 2023
National Senior Certificate (Matric) at Waverley Girls' High School, Johannesburg
January 1, 2020 - January 1, 2020

Qualifications

Graphic Design – Learnio
January 11, 2030 - March 19, 2026
CPUX-F: Certified Professional for Usability and User Experience – Foundation
January 11, 2030 - March 19, 2026
CPUX-M: Certified Professional for Usability and User Experience – UX & HCD Management Essentials
January 11, 2030 - March 19, 2026
Software Development – NQF Level 4
January 11, 2030 - March 19, 2026
Adobe Photoshop (Certified)
January 11, 2030 - March 19, 2026
Adobe Illustrator (Certified)
January 11, 2030 - March 19, 2026
Microsoft PowerPoint (Certified)
January 11, 2030 - March 19, 2026
End-User Computing
January 11, 2030 - March 19, 2026

Industry Experience

Media & Entertainment, Software & Internet, Education, Professional Services, Other