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I am a multi-disciplinary Brand Designer and Marketing Strategist dedicated to helping businesses grow through cohesive visual identities and data-driven automation. With a background that spans from high-level Brand Strategy to technical Marketing Automation, I specialize in creating brand experiences that don't just look great, but also convert. Whether you need a high-stakes Pitch Deck, a high-performing Web Design, or a comprehensive Digital Marketing funnel, I bring a holistic approach to every project. I pride myself on clear communication, meeting tight deadlines, and delivering assets that align perfectly with your business goals.…I am a multi-disciplinary Brand Designer and Marketing Strategist dedicated to helping businesses grow through cohesive visual identities and data-driven automation. With a background that spans from high-level Brand Strategy to technical Marketing Automation, I specialize in creating brand experiences that don't just look great, but also convert. Whether you need a high-stakes Pitch Deck, a high-performing Web Design, or a comprehensive Digital Marketing funnel, I bring a holistic approach to every project. I pride myself on clear communication, meeting tight deadlines, and delivering assets that align perfectly with your business goals.

Ashley Collins

Brand Strategist, Digital Marketer, Marketing Automation Specialist, +6

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I am a multi-disciplinary Brand Designer and Marketing Strategist dedicated to helping businesses grow through cohesive visual identities and data-driven automation. With a background that spans from high-level Brand Strategy to technical Marketing Automation, I specialize in creating brand experiences that don't just look great, but also convert. Whether you need a high-stakes Pitch Deck, a high-performing Web Design, or a comprehensive Digital Marketing funnel, I bring a holistic approach to every project. I pride myself on clear communication, meeting tight deadlines, and delivering assets that align perfectly with your business goals.…I am a multi-disciplinary Brand Designer and Marketing Strategist dedicated to helping businesses grow through cohesive visual identities and data-driven automation. With a background that spans from high-level Brand Strategy to technical Marketing Automation, I specialize in creating brand experiences that don't just look great, but also convert. Whether you need a high-stakes Pitch Deck, a high-performing Web Design, or a comprehensive Digital Marketing funnel, I bring a holistic approach to every project. I pride myself on clear communication, meeting tight deadlines, and delivering assets that align perfectly with your business goals.

Available to hire

I am a multi-disciplinary Brand Designer and Marketing Strategist dedicated to helping businesses grow through cohesive visual identities and data-driven automation. With a background that spans from high-level Brand Strategy to technical Marketing Automation, I specialize in creating brand experiences that don’t just look great, but also convert.

Whether you need a high-stakes Pitch Deck, a high-performing Web Design, or a comprehensive Digital Marketing funnel, I bring a holistic approach to every project. I pride myself on clear communication, meeting tight deadlines, and delivering assets that align perfectly with your business goals.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Work Experience

Brand and Marketing Officer at Community Foundation for Southeast Michigan

February 22, 2017 - Present

Lead integrated brand, marketing, and communications strategy for regional philanthropic institution serving southeast Michigan. Strategic advisor to executive leadership on brand positioning, audience development, and stakeholder engagement. Strategic Leadership & Audience Development: Develop and implement integrated communications and marketing strategy aligned with organizational mission and institutional goals • Partner with executive leadership on strategic planning initiatives and brand counsel • Leverage CRM and digital analytics (Google Analytics, social media insights) to identify audience trends and drive measurable stakeholder engagement growth • Create targeted audience segmentation strategies that deepen engagement with diverse stakeholder groups • Manage marketing budget, optimizing investments across digital and traditional platforms for measurable ROI Brand, Content & Digital Engagement: • Define and manage brand identity ensuring consistency across all communications channels • Lead strategic narrative development and thought leadership positioning for executive team • Direct comprehensive content strategy including video production, executive communications, and digital storytelling • Lead digital-first strategy encompassing website management, email marketing, social media, and multimedia content • Oversee advertising, design, publications, and promotional campaigns aligned with brand standards Cross-Functional Collaboration: • Orchestrate cross-functional initiatives spanning programs, development, and operations to deliver integrated campaigns • Partner with development team on donor cultivation, stewardship, and engagement strategies • Coordinate external creative partners, vendors, and consultants to deliver high-quality work on time and budget