Hi, I’m Asma, a passionate Graphic Designer based in Dubai with over a decade of experience crafting visuals for brands in the UAE and across the Middle East. I specialize in designing engaging social media assets, branding collateral, and multimedia content that aligns with clients' on-brand storytelling. I enjoy collaborating with cross-functional teams—creative directors, marketers, and analysts—to translate concepts into compelling visuals. My toolbox includes Photoshop, Illustrator, InDesign, After Effects, and Premiere, and I’m always exploring new techniques to push creative boundaries while delivering on time.…

Asma Hazem Zaki

Hi, I’m Asma, a passionate Graphic Designer based in Dubai with over a decade of experience crafting visuals for brands in the UAE and across the Middle East. I specialize in designing engaging social media assets, branding collateral, and multimedia content that aligns with clients' on-brand storytelling. I enjoy collaborating with cross-functional teams—creative directors, marketers, and analysts—to translate concepts into compelling visuals. My toolbox includes Photoshop, Illustrator, InDesign, After Effects, and Premiere, and I’m always exploring new techniques to push creative boundaries while delivering on time.…

Available to hire

Hi, I’m Asma, a passionate Graphic Designer based in Dubai with over a decade of experience crafting visuals for brands in the UAE and across the Middle East. I specialize in designing engaging social media assets, branding collateral, and multimedia content that aligns with clients’ on-brand storytelling. I enjoy collaborating with cross-functional teams—creative directors, marketers, and analysts—to translate concepts into compelling visuals. My toolbox includes Photoshop, Illustrator, InDesign, After Effects, and Premiere, and I’m always exploring new techniques to push creative boundaries while delivering on time.

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Language

English
Fluent
Arabic
Fluent

Work Experience

Graphic Designer at Panasonic Marketing Middle East & Africa FZE
August 1, 2020 - Present
Created highly engaging digital assets (statics, reels, and videos) for various social media platforms. Ensured final graphics and layouts are visually appealing and on-brand. Attended brainstorming sessions with multimedia designers, marketers, creative directors, and digital analysts on project requirements.
Digital Marketing Graphic Designer at Chain Reaction
May 1, 2020 - September 24, 2025
Created engaging digital assets (graphics, reels, and videos) for various social media platforms. Ensured final graphics and layouts are visually appealing and on-brand. Participated in brainstorming sessions with multimedia designers, marketers, creative directors, and digital analysts on project requirements.
Design Executive at Caparol Paints
December 1, 2019 - September 24, 2025
Designed, developed, and implemented engaging social media content for various platforms, including graphics, videos, illustrations, and infographics. Managed the creative process from concept through execution to implementation. Liaised with internal teams to ensure deadlines are met. Created a wide range of graphics and layouts for product illustrations, company logos, and websites with software such as Photoshop, Illustrator, After Effects, InDesign, PPT, and Premiere. Researched current industry trends and best practices in visual design. Independently managed project timelines and schedules.
Semi Government Graphic Designer at Dicon Investment LLC
February 1, 2019 - September 24, 2025
Coordinated administrative aspects of production, prepared final designs for presentation, and checked/approved artworks. Created highly engaging digital assets (statics, Reels, and videos) for social media. Produced brochures for Tasheel, Amer, Tadbeer, Tawjeeh, and Dubai Economy (Dubai Mall). Liaised with external vendors to ensure deadlines and print quality. Created a wide range of graphics and layouts using industry-standard software.
Graphic Designer at Memark Advertising Agency
February 1, 2018 - September 24, 2025
Developed designs and logos for branding, catalogs, office branding, gift items, posters, and banners. Created wireframes and final designs for templates for desktop and mobile. Designed Company Profile, Branding, Brochures, Newsletters, and Presentation materials. Generated mood boards for social media campaigns. Managed project timelines with minimal supervision; ensured on-brand visuals.
Freelance Designer at Multi-Platform Network (MPN)
January 1, 2020 - Present
Designed social media posts for Emirates Authority for Standardization & Metrology. Managed multiple projects simultaneously, delivering visuals that meet client needs, budgets, and deadlines. Provided a variety of visual aids and graphics for clients to choose from.
Freelance Designer at Globe Coat Modern Decorative Systems
January 1, 2019 - September 24, 2025
Developed business collaterals including sell sheets, catalogs, brochures, posters, advertisements, and web assets. Designed Company Profile and redesigned company logo. Developed in-depth audience personas to guide design directions and solutions.
Graphic Designer at Panasonic Marketing Middle East & Africa FZE
August 1, 2020 - Present
Created engaging digital assets (static, reels, and videos) for various social media; ensured visuals were on-brand; participated in brainstorming sessions with multimedia designers, marketers, creative directors, and digital analysts; supported EMAAR Group client projects (Reel Cinema, Dubai Aquarium, Dubai Ice Rink, VR Park, Dubai Opera, Burj Khalifa area venues).
Digital Marketing Graphic Designer at Chain Reaction
May 1, 2020 - September 24, 2025
Created engaging digital assets (static, reels, and videos) for various social media platforms; ensured final graphics and layouts were visually appealing and on-brand; participated in brainstorming sessions with designers, marketers, and directors on project requirements.
Design Executive at Caparol Paints
December 1, 2019 - September 24, 2025
Designed and implemented social media content including graphics, videos, illustrations, and infographics; managed a heavy workload and revised/approved artworks; managed the creative process from concept to delivery; liaised with internal communications to meet deadlines; produced GUIs, mood boards, and various graphics for product illustrations, logos, and websites; researched industry trends; independently managed timelines; designed various in-house assets for events and activations.
Semi Government Graphic Designer at Dicon Investment LLC
February 1, 2019 - September 24, 2025
Coordinated production administration; created digital assets for social media; produced brochures for Tasheel | Amer | Tadbeer | Tawjeeh | Dubai Economy; liaised with external vendors to ensure deadlines and print quality; managed a range of graphics and layouts using Photoshop, Illustrator, After Effects, InDesign, PPT, and Premiere; maintained deadlines and budgets.
Graphic Designer at Memark Advertising Agency
February 1, 2018 - September 24, 2025
Developed designs and logos for branding, catalogs, office branding, gift items, posters, and banners; created wireframes and final designs for desktop and mobile; designed Company Profile, Branding, Brochures, Newsletters, and Presentations; generated mood boards for social media campaigns; managed project timelines with minimal supervision; ensured on-brand visuals.
Freelance Designer at Multi-Platform Network (MPN)
December 31, 2020 - September 24, 2025
Designed social media posts for Emirates Authority for Standardization & Metrology; managed multiple projects concurrently, delivering visuals that met client needs, budgets, and deadlines.
Freelance Designer at Globe Coat Modern Decorative Systems
December 31, 2019 - September 24, 2025
Developed business collaterals including sell sheets, catalogs, brochures, posters, advertisements, and web assets; designed Company Profile and re-designed company logo; developed audience personas to guide design directions.
Graphic Designer at Panasonic Marketing Middle East & Africa FZE
August 1, 2020 - Present
Created highly engaging digital assets (statics, Reels, and videos) for various social media platforms; ensured final graphics and layouts are visually appealing and on-brand; participated in brainstorming sessions with multimedia designers, marketers, creative directors, and digital analysts to define project requirements.
Digital Marketing Graphic Designer at Chain Reaction
May 1, 2020 - September 24, 2025
Created engaging digital assets (static graphics, Reels, and videos) for social media; ensured on-brand visuals; collaborated in brainstorming sessions with multimedia designers, marketers, creative directors, digital analysts, and other project stakeholders.
Design Executive at Caparol Paints
December 1, 2019 - September 24, 2025
Designed, developed, and implemented engaging social media content across platforms, including graphics, videos, illustrations, and infographics; managed workload, revised and approved artworks; led the creative process from concept through delivery; liaised with internal communications to meet deadlines; produced graphics for product illustrations, company logos, and websites; researched current industry trends and best practices; independently managed project timelines; designed UI elements, key visuals, and Amazon carousel artworks; produced in-house creative assets for corporate events and seasonal activations.
Semi Government Graphic Designer at Dicon Investment LLC
February 1, 2019 - September 24, 2025
Coordinated administrative aspects of production including preparing final designs for presentation, checking, and approving; created highly engaging digital assets (statics, Reels, and videos) for various social media platforms; liaised with external vendors to ensure deadlines and print quality; produced a wide range of graphics and layouts for product illustrations, company logos, and websites; organized workload, revised and approved all artworks; maintained project deadlines and budgets while ensuring high-quality artwork.
Graphic Designer at Memark Advertising Agency
February 1, 2018 - September 24, 2025
Developed designs and logos for branding, catalogs, office branding, gifts, posters, and banners; created low-fidelity and high-fidelity wireframes and final designs for desktop and mobile; designed Company Profile, Branding, Brochures, Newsletters, and Presentation creation for clients; generated mood boards for impactful social media campaigns; independently managed project timelines and schedules to complete assigned projects with minimal supervision; ensured final graphics and layouts are visually appealing and on-brand.
Freelance Designer at Multi-Platform Network (MPN)
January 1, 2020 - September 24, 2025
Designed social media posts for Emirates Authority for Standardization & Metrology; managed and completed several projects simultaneously while consistently meeting clients’ needs, budgets, and deadlines; provided a variety of visual aids and graphics for clients to select from.
Freelance Designer at Globe Coat Modern Decorative Systems
January 1, 2019 - September 24, 2025
Developed business collaterals including sell sheets, catalogs, brochures, posters, advertisements, and web assets; designed Company Profile and a redesigned company logo; developed in-depth audience personas to develop clear design directions and solutions to aid in client brand growth.
Graphic Designer at Panasonic Marketing Middle East & Africa FZE
August 1, 2020 - October 31, 2025
Created engaging digital assets (statics, Reels, and videos) for various social media platforms. Ensured final graphics and layouts are visually appealing and on-brand. Participated in brainstorming sessions with multimedia designers, marketers, creative directors, and digital analysts on project requirements.
Digital Marketing Graphic Designer at Chain Reaction
May 1, 2020 - May 1, 2020
Created digital assets (static, reels, and videos) for social media; ensured visuals remained on-brand. Collaborated in brainstorming sessions with marketing and design teams to define project requirements.
Design Executive at Caparol Paints
December 1, 2019 - December 1, 2019
Designed, developed, and implemented engaging social media content across platforms, including graphics, videos, illustrations, and infographics. Managed the creative process from concept through execution and liaised with internal communications to meet deadlines.
Graphic Designer at Dicon Investment LLC
February 1, 2019 - February 1, 2019
Coordinated production administrative tasks, created engaging digital assets (statics, Reels, and videos) for social media. Maintained on-brand visuals and liaised with external vendors to ensure deadlines and quality.
Graphic Designer at Memark Advertising Agency
February 1, 2018 - February 1, 2018
Developed designs and logos for branding, catalogs, posters, and banners. Created print-ready and digital assets; generated mood boards and social media campaigns. Managed project timelines and budgets with minimal supervision.
Freelance Designer at Multi-Platform Network (MPN)
December 31, 2020 - December 31, 2020
Designed social media posts for Emirates Authority for Standardization & Metrology; managed multiple projects concurrently, delivering on client needs, budgets, and deadlines.
Freelance Designer at Globe Coat Modern Decorative Systems
December 31, 2019 - December 31, 2019
Developed business collaterals including sell sheets, catalogs, brochures, posters, ads, and web assets; redesigned company logo and brand identity; built audience personas to guide design directions.
Graphic Designer at Panasonic Marketing Middle East & Africa FZE
August 1, 2020 - November 17, 2025
Graphic Designer responsible for creating engaging digital assets (static images, Reels, and videos) for various social media platforms. Ensured final graphics and layouts were visually appealing and on-brand. Collaborated in brainstorming sessions with multimedia designers, marketers, creative directors, and digital analysts to define project requirements. Client portfolio included EMAAR Group properties such as Reel Cinema, Dubai Aquarium, Dubai Ice Rink, VR Park, Dubai Opera, Burj Khalifa attractions, The Burj Club, KidZania, Dig It, Dubai Festival City Mall, and Dubai Marina Mall.
Semi Government Graphic Designer at Dicon Investment LLC
February 1, 2019 - February 1, 2019
Coordinated administrative aspects of production, prepared final designs for presentation, checked and approved artwork. Created engaging digital assets (statics, Reels, and videos) for social media. Liaised with external vendors to ensure deadlines and print quality. Produced a wide range of graphics and layouts for product illustrations, company logos, and websites using Photoshop, Illustrator, After Effects, InDesign, PowerPoint, and Premiere.
Freelance Designer at Multi-Platform Network (MPN)
January 1, 2020 - November 17, 2025
Designed social media posts for Emirates Authority for Standardization & Metrology. Managed multiple projects simultaneously, delivering visual assets that met client needs, budgets, and deadlines.

Education

Bachelor of Fine Art and Design – Graphic Design at American University in the Emirates (AUE)
January 1, 2011 - January 1, 2015
Bachelor of Fine Art and Design – Graphic Design at American University in the Emirates (AUE)
January 1, 2011 - January 1, 2015
Bachelor of Fine Art and Design – Graphic Design at American University in the Emirates (AUE), Dubai, UAE
January 1, 2011 - January 1, 2015
Bachelor of Fine Art and Design – Graphic Design at American University in the Emirates (AUE)
January 1, 2011 - January 1, 2015

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Retail, Manufacturing, Software & Internet, Real Estate & Construction, Other