Skills
Experience Level
Expert
Expert
Language
English
Advanced
Malay
Fluent
Arabic
Advanced
Work Experience
Senior Live Host / Portfolio Digital Marketing Executive at GIM Media Sdn Bhd
January 1, 2022 - January 1, 2024Led TikTok live stream hosting and campaigns to drive product sales and brand awareness. Managed live show operations, data-driven optimization strategies to increase GMV, conversion rate, and audience growth. Built cross-functional collaboration with brands and internal teams to ensure smooth execution; delivered engaging live demos, promotions, and interactive sessions; adapted live strategies based on real-time performance and audience response.
TikTok Live Host at Gmedia Sdn Bhd
January 1, 2022 - PresentHosted daily and campaign-based TikTok live streams to drive product sales and brand awareness. Delivered engaging product demos, promotions, and interactive sessions to increase conversion rate. Managed live flow including vouchers, flash deals, pinned products, and audience interaction. Adapted live strategies based on real-time performance and audience response.
Senior Live Host Portfolio Digital Marketing Executive at GIM Media SDN BHD
January 1, 2022 - December 31, 2024Hosted daily and campaign-based TikTok live streams to drive product sales and brand awareness. Delivered engaging product demos, promotions, and interactive sessions to increase conversion rate. Managed live flow including vouchers, flash deals, pinned products, and audience interaction. Adapted live strategy based on real-time performance and audience response. Maintained consistency in live streaming and contributed to GMV growth. Improved viewer retention and engagement through interactive hosting techniques.
Education
Bachelor's Degree in Arabic for International Communication with Honours at International Islamic University Malaysia
January 1, 2018 - January 1, 2022Bachelor’s Degree in Arabic for International Communication with Honours at International Islamic University Malaysia
January 1, 2018 - January 1, 2022Bachelor's Degree in International Communication with Honours at International Islamic University Malaysia
January 1, 2018 - December 31, 2022Qualifications
HRD Corp Certified Trainer
January 1, 2024 - January 6, 2026HRD Corp Certified Trainer
January 1, 2024 - January 6, 2026HRD Corp Certified Trainer
January 1, 2024 - January 6, 2026Industry Experience
Media & Entertainment, Software & Internet, Professional Services, Travel & Hospitality, Retail, Other
Skills
Experience Level
Expert
Expert
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