I am a results-oriented digital marketing specialist with hands-on experience in multichannel content strategy, social media management, and creative team coordination. I enjoy designing campaigns that strengthen brands, improve engagement, and deliver real growth. I am passionate about helping brands connect with their audience through innovative digital strategies and creative content production. Throughout my career, I have consistently increased follower bases, optimized customer response times, and improved conversion rates by deploying data-driven marketing solutions and leading teams. I take pride in crafting and implementing campaigns that make a measurable impact and building relationships that foster trust and revenue growth.

Astaldi Ruiz

I am a results-oriented digital marketing specialist with hands-on experience in multichannel content strategy, social media management, and creative team coordination. I enjoy designing campaigns that strengthen brands, improve engagement, and deliver real growth. I am passionate about helping brands connect with their audience through innovative digital strategies and creative content production. Throughout my career, I have consistently increased follower bases, optimized customer response times, and improved conversion rates by deploying data-driven marketing solutions and leading teams. I take pride in crafting and implementing campaigns that make a measurable impact and building relationships that foster trust and revenue growth.

Available to hire

I am a results-oriented digital marketing specialist with hands-on experience in multichannel content strategy, social media management, and creative team coordination. I enjoy designing campaigns that strengthen brands, improve engagement, and deliver real growth. I am passionate about helping brands connect with their audience through innovative digital strategies and creative content production.

Throughout my career, I have consistently increased follower bases, optimized customer response times, and improved conversion rates by deploying data-driven marketing solutions and leading teams. I take pride in crafting and implementing campaigns that make a measurable impact and building relationships that foster trust and revenue growth.

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Language

English
Fluent
Spanish; Castilian
Fluent

Work Experience

Digital Content and Strategy Coordinator at Vibrafans
January 1, 2025 - September 2, 2025
Designed and implemented multichannel strategies that improved brands' organic visibility by 35%. Negotiated and coordinated campaigns with influencers and creators, attracting 25% more potential customers. Informed and led a team of editors, community managers, and virtual assistants for content production. Created multichannel content strategies for different audiences. Performed advanced audience segmentation and analyzed key metrics to maximize campaign impact.
Social Media Management and Content Creation Volunteer at Plaza de Los Mangos / María del Carmen Ramírez
January 1, 2023 - September 2, 2025
Collaborated as a volunteer managing social networks and creating content to promote local cultural and artistic events. Designed campaigns that boosted interaction by up to 20%, making the independent scene visible and strengthening the cultural community. Felt proud and grateful to help the local community gain more visibility through digital channels, contributing to a cause that truly matters.
Social Media and Sales Management at Circe Place
January 1, 2022 - September 2, 2025
Increased sales from social networks by 20% through optimized conversion campaigns. Developed an automated response system that reduced attention time by 50%. Created workflows, advanced segmentation, and automated sequences in email marketing, raising conversion rates by up to 15%. Produced performance reports for strategic decision making. Implemented and analyzed A/B tests to optimize campaign performance.
Social Media and Customer Service Specialist at TechniCompu
January 1, 2020 - September 2, 2025
Designed content campaigns that increased the follower base by 70%. Improved engagement on social networks by 55% through interactive content and optimized customer service. Optimized response times, reducing them from 8 hours to 15 minutes, which enhanced sales and customer satisfaction. Designed and implemented a digital funnel that increased customer acquisition by 40% in 6 months. Utilized digital marketing tools such as Google Analytics, CRM workflows, and HubSpot for monitoring and optimization.

Education

Bachelor's Degree in Psychology (studies paused) at Universidad Nacional Experimental del Táchira - UNET
January 11, 2030 - January 1, 2020
Technical Baccalaureate (mention in Psychology) at Táchira, Venezuela - Technical High School Education
January 11, 2030 - January 1, 2019

Qualifications

EF Standard English Test - C1 Advanced
January 11, 2030 - September 2, 2025
Google Ads Certifications (Search, Display, Video, Apps, Measurement, Creative)
January 11, 2030 - September 2, 2025
Google Analytics Certification
January 11, 2030 - September 2, 2025
Google Marketing Platform Certifications (Search Ads 360, Display & Video 360, Campaign Manager 360, Conversion Optimization)
January 11, 2030 - September 2, 2025
AI-Powered Performance Ads Certification
January 11, 2030 - September 2, 2025
Shopping Ads Certification
January 11, 2030 - September 2, 2025
Grow Offline Sales Certification
January 11, 2030 - September 2, 2025

Industry Experience

Media & Entertainment, Education, Professional Services, Non-Profit Organization, Retail