I’m a designer from Germany, currently based between Reykjavik and Switzerland, bringing over two decades of professional seniority to every project. I specialize in crafting high-end visual identities and sensory brand experiences, specifically for the wellness, life-field, and luxury lifestyle sectors. Who I am: I am a grounded, project-oriented Creative Lead who views design as a bridge between a brand’s vision and the human experience. With 20 years of experience as a freelance designer and creative director, I have developed a reputation for being exceptionally reliable, structured, and disciplined in my creative execution. My most important skills: Strategic Branding: Developing cohesive, high-impact visual languages that build long-term trust and authority. Visual Identity Systems: Designing everything from logos and typography to the complete "feel" of a brand’s physical and printed presence. Sensory Architecture: Crafting brand environments and "Experience Flows" that evoke a sense of safety, presence, and restoration. Creative Direction: A disciplined, project-managed approach to leading a brand’s visual story from initial concept to high-standard delivery. What differentiates me: What sets me apart is my dual expertise as a Somatic Therapy Professional. While many designers focus on the surface, I design for the nervous system. I understand the biological impact of color, space, and structure. This allows me to create brands for the wellness and lifestyle sectors that are not only aesthetically beautiful but are biologically "resonant"—creating an immediate sense of calm and credibility for your clients. Sector Experience: My portfolio is rooted in the life-field and luxury wellness sectors. From 20 years of high-end branding to 4 years of hands-on experience in luxury spa environments, I understand the nuance of "presence" and "discretion." I bring a seasoned, German-trained precision to every project, ensuring that your brand’s visual identity is as professional and grounded as the work you do.…I’m a designer from Germany, currently based between Reykjavik and Switzerland, bringing over two decades of professional seniority to every project. I specialize in crafting high-end visual identities and sensory brand experiences, specifically for the wellness, life-field, and luxury lifestyle sectors. Who I am: I am a grounded, project-oriented Creative Lead who views design as a bridge between a brand’s vision and the human experience. With 20 years of experience as a freelance designer and creative director, I have developed a reputation for being exceptionally reliable, structured, and disciplined in my creative execution. My most important skills: Strategic Branding: Developing cohesive, high-impact visual languages that build long-term trust and authority. Visual Identity Systems: Designing everything from logos and typography to the complete "feel" of a brand’s physical and printed presence. Sensory Architecture: Crafting brand environments and "Experience Flows" that evoke a sense of safety, presence, and restoration. Creative Direction: A disciplined, project-managed approach to leading a brand’s visual story from initial concept to high-standard delivery. What differentiates me: What sets me apart is my dual expertise as a Somatic Therapy Professional. While many designers focus on the surface, I design for the nervous system. I understand the biological impact of color, space, and structure. This allows me to create brands for the wellness and lifestyle sectors that are not only aesthetically beautiful but are biologically "resonant"—creating an immediate sense of calm and credibility for your clients. Sector Experience: My portfolio is rooted in the life-field and luxury wellness sectors. From 20 years of high-end branding to 4 years of hands-on experience in luxury spa environments, I understand the nuance of "presence" and "discretion." I bring a seasoned, German-trained precision to every project, ensuring that your brand’s visual identity is as professional and grounded as the work you do.WWWW…