Atharva Cholke
Hi, I’m Atharva Cholke, a brand and content professional focused on building digital brands through community-led storytelling and high-retention short-form content.
About
Hi, I’m Atharva Cholke, a brand and content professional focused on building digital brands through community-led storytelling and high-retention short-form content.
I excel at translating content strategy into measurable business outcomes, aligning brand voice, culture, and audience psychology with platform-native execution across Instagram and YouTube Shorts. I’ve launched brands from zero presence, led creator-driven campaigns, and driven growth (₹17L revenue in 6 months) while collaborating with editors, founders, and cross-functional teams.
- 2 years' experience
- Joined November 2025
Skills· 11
Languages
- EnglishFluent
- HindiFluent
- Marathi (Marāṭhī)Fluent
Industry experience
- Education
- Financial Services
- Professional Services
- Media & Entertainment
- Retail
Work experience· 8 roles
Manage and grow a 300K+ follower community across multiple social platforms through consistent, high-output short-form content. Write and conceptualize fast-paced scripts for Instagram Reels and YouTube Shorts with strong hooks, pacing, and retention. Provide editors with clear creative direction, visual cues, and references to ensure efficient execution. Analyze content performance (retention, engagement, saves, shares) and iterate scripts based on audience response. Build and nurture exclusive community groups with high engagement and purchase intent.
Working as a community manager for 2 pages with collective following over 300K followers.
I worked as Content intern which was later converted to a full time opportunity, which was later converted to a full time opportunity. Here I maainly wokred on creating content for various school's websites. This were mainly promotional videos for schools to get funding from foreign investors.
Education
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