Audrey Beullier
As a freelance art director and creative designer, I have been creating print and digital media assets for various clients in the editorial, luxury, and beauty sectors for over ten years.
About
As a freelance art director and creative designer, I have been creating print and digital media assets for various clients in the editorial, luxury, and beauty sectors for over ten years. I have worked with major brands such as Nuxe, Mugler, L’Oréal Paris, and Nestlé, as well as with start-up companies, across different markets and cultures.
My core competencies include creative direction, content production in print & digital (e-commerce & social media) designs, and magazine layout. I am passionate about delivering high-quality and engaging visual solutions that meet the needs and expectations of my clients and their audiences.
You can view some of my work on my portfolio: studio-abdesign.com.
I look forward to discussing your projects and collaborating with you.
- Joined March 2023
Skills· 7
Languages
- EnglishFluent
- FrenchFluent
Industry experience
- Consumer Goods
- Media & Entertainment
- Other
Certifications and awards
E-commerce: assisting in the creation of multiple versions of e-mail blasts, banners for the website, landing page design, and product images based on customer profiles. Digital Marketing: creating banners for retargeting & acquisition campaigns and digital content to support the launch of new fragrances. CRM: assisting in the creation of mailers and other printed material to support online and retail sales. Competitive Analysis: Analyze websites and digital content from the competition to provide recommendations on how to build stronger visuals for e-commerce purposes.
Design of our monthly magazines (SCAN Magazine / Discover Germany, Switzerland & Austria / Discover Benelux / Discover Southern Europe). Responsible for the layouts, the final files to be printed, and the conception of adverts for clients. Development of a new product: the creation of e-books concept (layout design & guidelines).
Creating content assets for retail e-commerce platforms (ex: A+ Content Amazon) Organization shootings of assets (still & video) and key visuals for product launches & the product detail page updates, with and without models. Creative management of agencies, casting, photographers, glam team. Leading post-production, and retouching of photos and videos... In charge of the Skincare, Haircare, Haircolor & MEX categories.
NUXE - UK & IR: creating print materials, newsletters, assets for e-retailers (FeelUnique, LookFantastic, Asos…), assets for retargeting & acquisition campaigns, Instagram posts & stories (videos, GIF animation)… MUGLER - US: creating newsletters, assets for retargeting & acquisition campaigns (Facebook ads, Google ads), assets for e-retailers (Amazon, Ulta…), CRM assets… L'OREAL PARIS & GARNIER - SINGAPORE: retouching images (post-production). THE DEAN HOTEL GROUP - IRELAND: creating print, editorial & digital (static & video) materials. NESTLE - MALTA: creating print (posters, catalogues, billboards, stickers…) & social media assets (Facebook ads, Google ads). Brands: Petfood (Purina, Felix, Gourmet, ProPlan, Friskies...), Confectionery (KitKat, Smarties, Baci, Perugina...), Nestlé Professional, Baby Food (Naturnes, Mio...), Nestlé Ice-Cream, Coffee (Buondi, Nescafé...)... ZN CONSULTING: creating GIF animations & assets for the website for the European Union (campaign: Visit Europe). CA MERCANTILE - SYDNEY, AUSTRALIA: Design for print assets such as logos, branding, business cards, brochures/catalogues, packaging… for the Australian & Chinese markets. Projects: Australia & China Art & Culture Foundation, Australia Gold Gem Group, Pure Virgin, Polar Springs, wanmall.com, Asian Pacific Investment Fund, Future, Shenghui Mall... FIABELLE - SYDNEY, AUSTRALIA: Design of print & web assets such as fashion lookbook, showcase catalogue, marketing materials and packaging, business card, layout newsletter, and social media artworks, mockup website, layout for Kickstarter campaign... THE GENERAL SOFT DRINKS Co Ltd. - MALTA: print ads execution for the different brands of the group (Coca-Cola, Sprite...) More clients: Bizon, Coty (Bourjois, Manhattan, Rimmel), Digital Prod, Mixa, La Collab, Biscuits Consolidated Co...
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