Provide visual assets for executive leadership and cross-functional use including packaging, merchandising, and product development. Lead digital asset management (DAM) workflows with standardized metadata to improve retrieval and distribution while ensuring brand compliance. Handle image capture, editing, retouching, and manipulation. Create and edit listing images for Amazon across beauty, lifestyle, and self-care categories. Integrate generative AI for photo manipulation and color grading to reduce production costs.

Senior Photographer, DAM & Project Manager at Almar Sales

October 1, 2025 - Present

Senior Photographer, Digital Asset Management (DAM) & Project Manager. Responsible for end-to-end production workflows, lighting and styling coordination, and managing digital assets and projects. Implemented AI-assisted photo manipulation and color grading to produce lifestyle composites, significantly reducing on-location production costs and elevating brand visuals.

Commerce, Lifestyle and Product Photographer | Data Asset Manager | Retoucher at Kennedy International Inc.

April 1, 2025 - September 5, 2025

Led the conceptualization and execution of high-impact visual campaigns across digital and print platforms. Delivered high-quality creative assets on deadline through efficient project management and cohesive team workflows. Collaborated cross-functionally with marketing, design, and product teams to ensure brand consistency and strategic alignment. Oversaw photo editing, retouching, and post-production to maintain visual standards and elevate brand presence. Directed and executed instructional, lifestyle, and product video shoots including lighting, filming, and editing. Managed digital asset libraries including archiving, cataloging, and metadata tagging for easy access and compliance.

Lead E-Commerce & Lifestyle Photographer at Kennedy International Inc.

June 1, 2022 - April 20, 2025

Led end-to-end e-commerce and lifestyle photography programs, delivering high-volume, on-brand imagery for digital marketplaces and print collateral. Managed production workflows, visual style guides, and color grading to ensure consistency across campaigns. Coordinated with marketing, design, and product teams to drive engagement and conversion, while overseeing post-production, retouching, and on-set styling.

Lead E-Commerce & Lifestyle Photographer | Retoucher at Kennedy International Inc.

June 1, 2022 - April 20, 2025

Campaign execution: conceptualize and lead high-impact visual campaigns across digital and print, maintaining brand consistency through cross-functional alignment with marketing and design. Production workflow: direct end-to-end studio operations including lighting, filming, and styling for instructional, lifestyle, and product video content. DAM management: lead digital asset management, metadata tagging, and archiving.

Product Photographer | Digital Catalog Manager at Helios Auctions

June 1, 2022 - September 5, 2025

Photographed and edited high-quality product images for web listings, promotional materials, and online catalogs, ensuring visual consistency and brand alignment. Coordinated the intake and processing of new merchandise for e-commerce and catalog publication. Organized and maintained a digital photo database and asset library to streamline workflows and reduce image retrieval time. Entered and managed product metadata and visual assets within CRM and content management systems for accurate online representation. Performed quality control on images and listings, ensuring all product details, tags, and visuals met publishing standards. Supported administrative tasks including file naming conventions, image archiving, and data entry.

Product Photographer & Digital Catalog Manager at Helios Auctions

June 1, 2021 - June 1, 2022

Produced high-fidelity product imagery for e-commerce listings and catalogs. Coordinated intake and high-volume processing of merchandise, performed image retouching and color correction, and managed digital asset workflows, metadata tagging and archiving within CRM/CMS systems.

January 1, 2019 - Present

6+ years of experience leading product and lifestyle photography and full-cycle digital production. Managed studio workflows including pre-production planning and post-production optimization, with high-volume content output. Strong command of visual storytelling, brand identity development, and social media content creation. Hands-on technical work includes Adobe Creative Suite, Capture One, generative AI image generation, color correction, batch processing, and image manipulation. Supports digital and eCommerce ecosystems using Shopify/Magento and CRM/CMS tools, including metadata tagging/archiving and KPI-driven content strategy. Also performed data organization and visualization for analytics workflows using SQL, Tableau, Python, and Excel while coordinating cross-functional teams.