Aya Mahmoud

Conceptualized and designed social media content, digital banners, and short-form videos for diverse clients across the UAE. Oversaw production workflow from concept through delivery, ensuring brand consistency and design accuracy. Collaborated with clients on creative briefs, scheduling, and marketing alignment. Produced high-quality visual content using Adobe tools, and managed print-ready artwork across campaigns. Developed creative direction for seasonal campaigns and guided junior designers during execution.

Led the full design process for branding projects, brochures, exhibitions, and promotional material. Worked closely with international clients to adapt output to global design standards. Provided layout concepts, typesetting, and final artwork for print and digital platforms. Managed external vendors including printers and photographers, and prepared production specs. Maintained digital archives and project documentation. Created brand identities, packaging concepts, and design systems across multiple industries. Managed print production from file preparation to press checks and proofing. Designed social media visuals, motion elements, and client presentation decks. Participated in team creative sessions and delivered on-brand artwork under tight timelines.