Available to hire
Commercial and market-launch leader with 7+ years across FMCG, retail, and high-growth start-ups in France and internationally. Proven track record building markets from zero (greenfield launches), shaping go-to-market strategy, and owning P&L across national key account management, trade terms, and pricing decisions, with strong field execution at scale.
Head of Operations for a sugar-free, better-for-you DTC beverage brand expanding across the EU and US, with hands-on ownership of supply chain, fulfillment, customer experience, and post-sale operations. Entrepreneurial operator who builds scalable structures rather than only managing them, fluent in French and English.
Experience Level
Language
French
Fluent
English
Fluent
Arabic
Intermediate
Spanish; Castilian
Intermediate
Work Experience
Head of Operations at REZ Energy Drink (Freelance)
December 1, 2025 - PresentLed end-to-end EU and US market expansion for a fast-growing French sugar-free powdered energy drink (DTC and gaming-led community). Owned the operational commercial stack across Shopify, Amazon Seller Central, and TikTok Shop, driving cross-channel KPI performance (conversion, fulfillment SLAs, return rate, CAC/LTV). Managed supply chain, fulfillment, customer experience, and post-sale flows across Europe and the US, owning operations for scaling a low-sugar FMCG brand. Built partner and contractor structures supporting international operations from sourcing through contracting, including logistics setup and compliance with food-supplement regulations. Worked on market entry strategy, channel and pricing decisions, and fulfillment partnership setup.
Country Operations Lead, France at PORT
August 1, 2025 - December 1, 2025Built the France launch of a vertically integrated e-mobility and last-mile logistics platform (operating in London and Manchester). Owned a true greenfield go-to-market plan from market analysis through operational readiness from day one. Drove commercial development by building partnerships with logistics firms, fleet operators, landlords, and public stakeholders—from first conversation to signed agreements. Negotiated real estate for urban hubs in prime Paris locations and established legal/corporate structures in full compliance with local regulations. Sourced, negotiated with, and managed external partners and suppliers for infrastructure rollout and ongoing operations.
Head of Operations & Customer Satisfaction at Batmaid (Batgroup SA)
April 1, 2024 - August 1, 2025Held full P&L ownership for France and Belgium while balancing financial efficiency with service excellence across a workforce of 50. Launched marketing and growth initiatives (media buying, influencer campaigns, and social activations) to strengthen brand trust and loyalty. Increased NPS from +34 to +46 and reduced average resolution time to under 24 hours by rebuilding customer success frameworks and processes (Zendesk, CRM). Built performance-management structures, KPIs, and scalable processes across two national markets.
Head of Expansion & Business Development at Five Pizza Original
September 1, 2023 - March 1, 2024Directed strategic expansion nationwide across 50+ stores and 30+ franchises. Delivered 120% of the annual opening target by securing 16 new stores versus a goal of 13 (previous year: 11), all in prime locations. Negotiated at decision-maker level with franchisees, landlords, and brokers; built long-term partner relationships. Oversaw and delivered trainer/upskilling efforts to protect and scale execution standards across the network.
Operations & Expansion Lead at Getir
April 1, 2021 - August 1, 2023Built and scaled the French market for a hypergrowth quick-commerce scale-up. Defined and executed the strategic expansion roadmap across a 75+ store network, leading 3 teams. Managed €12M CapEx and €2M annual OpEx with full P&L ownership for the French territory; delivered a 78% improvement on non-people OpEx (saving over €1M per year). Built field structures from scratch including territory planning, KPIs, and performance management for a 1,500+ field workforce, cutting churn from 35% to 20%. Ran €2M nationwide tenders and supplier negotiations (600 e-scooters, 450 e-bikes), maintaining 95% average operational status through a fleet excellence playbook. Supported Italy market entry by setting up field operations and local structures and contributed to the Frichtix Gorillas merger for the French market.
Sales Account Manager at Uber Eats
September 1, 2020 - March 1, 2021Signed 300+ restaurants across 28 cities, delivering +137% YoY growth on the portfolio. Built tailored sales action plans and KPI tracking with P&L ownership for the portfolio.
Sales Associate at Bosch (Middle East, Dubai)
January 1, 2018 - January 1, 2018Supported business activities for GCC distributors as part of the Bosch Middle East team (role details not further specified beyond the overall responsibilities and targets described for GCC distributor management).
Jr. Key Account Manager at Bosch (France)
January 1, 2018 - August 1, 2020Managed the Leroy Merlin national account, including pricing, trading conditions follow-up, results analysis, analytical reporting, and compliance monitoring with a centralized national retailer. Designed performance tracking tools and reporting for account monitoring and forecasting. Implemented sales and marketing strategies (competitive campaigns and turnover-based bonus schemes) for GCC distributors, hitting Q3 and Q4 targets through direct sales campaigns with Kuwait (€2.5M) and Oman (€2M) distributors.
Education
MBA, International Affairs — European Business School at European Business School, Paris
January 11, 2030 - August 18, 2026BBA, Bachelor of Business Administration — INSEEC at INSEEC, London & Paris
January 11, 2030 - August 18, 2026Qualifications
Industry Experience
Consumer Goods, Retail, Energy & Utilities, Transportation & Logistics, Real Estate & Construction, Gaming, Wholesale & Distribution, Professional Services, Other
Experience Level
Hire a Project Manager
We have the best project manager experts on Twine. Hire a project manager in Paris today.