I turn complex SaaS workflows into user-focused solutions that drive measurable growth. Founders hire me because I approach design with both product operator and designer mindsets delivering pragmatic, shippable designs that solve real business problems, not just pretty concepts. My systems-minded approach means I anticipate friction before it happens, optimize for real user behavior (not assumptions), and design solutions that work within your technical constraints and business realities. I specialize in helping SaaS startups (20-500 employees) overcome UX challenges that block growth from confusing onboarding flows that kill conversions to complex dashboards that overwhelm users and ,increase support tickets. My work focuses on: • Conversion-optimized onboarding flows • Dashboard UX that reduces complexity • User journey mapping for growth optimization • Design solutions that ship fast and measure impact Building a SaaS product that needs user-focused design? Let's discuss how strategic UX can accelerate your growth. Message me to explore your specific design challenges.

Ayoub Benhamouche

I turn complex SaaS workflows into user-focused solutions that drive measurable growth. Founders hire me because I approach design with both product operator and designer mindsets delivering pragmatic, shippable designs that solve real business problems, not just pretty concepts. My systems-minded approach means I anticipate friction before it happens, optimize for real user behavior (not assumptions), and design solutions that work within your technical constraints and business realities. I specialize in helping SaaS startups (20-500 employees) overcome UX challenges that block growth from confusing onboarding flows that kill conversions to complex dashboards that overwhelm users and ,increase support tickets. My work focuses on: • Conversion-optimized onboarding flows • Dashboard UX that reduces complexity • User journey mapping for growth optimization • Design solutions that ship fast and measure impact Building a SaaS product that needs user-focused design? Let's discuss how strategic UX can accelerate your growth. Message me to explore your specific design challenges.

Available to hire

I turn complex SaaS workflows into user-focused solutions that drive measurable growth. Founders hire me because I approach design with both product operator and designer mindsets delivering pragmatic, shippable designs that solve real business problems, not just pretty concepts.

My systems-minded approach means I anticipate friction before it happens, optimize for real user behavior (not assumptions), and design solutions that work within your technical constraints and business realities. I specialize in helping SaaS startups (20-500 employees) overcome UX challenges that block growth from confusing onboarding flows that kill conversions to complex dashboards that overwhelm users and ,increase support tickets.

My work focuses on:
• Conversion-optimized onboarding flows
• Dashboard UX that reduces complexity
• User journey mapping for growth optimization
• Design solutions that ship fast and measure impact

Building a SaaS product that needs user-focused design? Let’s discuss how strategic UX can accelerate your growth. Message me to explore your specific design challenges.

See more

Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
See more

Language

Arabic
Fluent
French
Fluent
English
Fluent
Spanish; Castilian
Beginner
German
Beginner

Work Experience

Founder at Seyru Studio
June 1, 2025 - Present
Founded and manage a creative design studio, overseeing all aspects of operations, client acquisition, and project execution. Implemented strategic workflows to ensure consistent growth and high client satisfaction. Achievements: Secured first three clients within the first month and built a scalable project workflow to ensure consistent delivery and client satisfaction.
Lead UI/UX Designer at Persoluxe
September 1, 2025 - Present
Led end-to-end UX/UI design for web and mobile products in a SaaS environment, ensuring alignment with business objectives and user needs. Designed and maintained modular design systems, enabling scalable UI solutions across multiple squads. Collaborated closely with PMs, engineers, and QA to define problem statements, propose solutions, and iterate based on technical constraints and user feedback. Prototyped high-fidelity interactions in Figma and Framer, validating concepts with users and stakeholders to drive measurable improvements in engagement and usability. Contributed to information architecture optimization across design platforms, improving workflow efficiency and design consistency.
Freelance UI/UX Designer at Freelance / Independent Designer
January 1, 2021 - Present
Delivered 30+ web and mobile applications for SMEs and startups worldwide, focusing on SaaS and platform-based solutions. Applied data-driven, user-centered design principles to enhance usability, increase conversion, and optimize user journeys. Developed wireframes, interactive prototypes, and modular UI components to accelerate handoff and implementation by engineering teams.
Lead UI/UX Designer at Persoluxe Toulouse
September 1, 2025 - Present
Led end-to-end UX/UI design for web and mobile products in a SaaS environment, ensuring alignment with business objectives and user needs. Designed and maintained modular design systems to enable scalable UI solutions across multiple squads. Collaborated closely with PMs, engineers, and QA to define problem statements, propose solutions, and iterate based on technical constraints and user feedback. Prototyped high-fidelity interactions in Figma and Framer, validating concepts with users and stakeholders to drive measurable improvements in engagement and usability. Contributed to information architecture optimization across design platforms, improving workflow efficiency and design consistency.
UX/UI Designer at Freelance (Annaba, Algeria)
January 1, 2021 - Present
Delivered 30+ web and mobile applications for SMEs and startups worldwide, focusing on SaaS and platform-based solutions. Applied data-driven, user-centered design principles to enhance usability, increase conversion, and optimize user journeys. Developed wireframes, interactive prototypes, and modular UI components to accelerate handoff and implementation by engineering teams.

Education

Master’s in Automation Engineering at University of Badji Mokhtar Annaba, Algeria
January 11, 2030 - June 1, 2025
Bsc in Automation Engineering at University of Badji Mokhtar Annaba, Algeria
September 16, 2019 - September 16, 2023
Master's in Automation Engineering at University of Badji Mokhtar Annaba, Algeria
September 1, 2023 - July 1, 2025
Bachelor of Science in Automation Engineering at University of Badji Mokhtar Annaba, Algeria
September 1, 2019 - July 1, 2023
BSc in Automation Engineering at University of Badji Mokhtar Annaba, Algeria
September 1, 2019 - July 31, 2023
Master’s in Automation Engineering at University of Badji Mokhtar Annaba, Algeria
September 1, 2023 - July 31, 2025

Qualifications

DALF C2 French Language Certification
January 11, 2030 - September 16, 2025

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Healthcare, Manufacturing, Education, Other
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