Aysha Ganderton
I’m Aysha, a Social Media Manager with a background in Fashion Promotion and marketing. I have hands-on experience managing social media, PR, e-commerce, and in-store brand presentation.
About
I’m Aysha, a Social Media Manager with a background in Fashion Promotion and marketing. I have hands-on experience managing social media, PR, e-commerce, and in-store brand presentation. I’ve grown digital audiences through short-form content on Instagram and TikTok, analysed performance data to improve engagement, and supported high-impact campaigns and client relationships.
Across luxury retail and freelance work, I combine visual storytelling, content creation, and strategy-based planning to drive measurable revenue and repeat business. I’m proactive about researching trends and competitors, maintaining consistent content calendars, and translating brand standards into engaging online experiences that help businesses grow.
- 3 years' experience
- Joined September 2026
Industry experience
- Retail
- Media & Entertainment
- Consumer Goods
- Healthcare
- Professional Services
Work experience· 6 roles
Managed social media strategy and content creation for multiple clients across the hair & beauty and healthcare industries. Planned, filmed, edited, and published engaging short-form content for Instagram and TikTok to increase brand awareness, engagement, reach, and client acquisition. Analysed performance data to optimize content and drive engagement.
Delivered exceptional luxury client service and consistently exceeded in-store KPIs, including a highest single in-store transaction of £10,500. Generated £20,000 in sales within one week through digital clienteling and built long-term client relationships. Averaged £10,000+ in weekly individual sales in a high-value luxury retail environment, while supporting visual merchandising, brand presentation, onboarding and mentoring new team members.
Created, developed, and scheduled high-performing content across Instagram and TikTok, resulting in 50% account growth. Produced viral content consistently reaching 100k+ views, with peak reach of 3.9M views. Analysed performance metrics to optimize content strategy and engagement, researched trends and competitors for brand relevance, and managed content calendars for consistency and efficiency.
Education
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