I am a strategic marketing and brand communication professional with a passion for aligning marketing efforts with sales objectives. My experience spans across various industries, where I've worked on shaping brand narratives and enhancing market presence. I thrive on creating impactful digital communication strategies and fostering corporate relationships. In my current role at FEV Group, I am driving an integrated marketing roadmap and enhancing our digital presence. I am committed to elevating brand visibility and thought leadership, and I look forward to leveraging my skills to contribute to innovative marketing solutions.

Banu Akgun

I am a strategic marketing and brand communication professional with a passion for aligning marketing efforts with sales objectives. My experience spans across various industries, where I've worked on shaping brand narratives and enhancing market presence. I thrive on creating impactful digital communication strategies and fostering corporate relationships. In my current role at FEV Group, I am driving an integrated marketing roadmap and enhancing our digital presence. I am committed to elevating brand visibility and thought leadership, and I look forward to leveraging my skills to contribute to innovative marketing solutions.

Available to hire

I am a strategic marketing and brand communication professional with a passion for aligning marketing efforts with sales objectives. My experience spans across various industries, where I’ve worked on shaping brand narratives and enhancing market presence. I thrive on creating impactful digital communication strategies and fostering corporate relationships.

In my current role at FEV Group, I am driving an integrated marketing roadmap and enhancing our digital presence. I am committed to elevating brand visibility and thought leadership, and I look forward to leveraging my skills to contribute to innovative marketing solutions.

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Work Experience

Marketing Expert at FEV Group GmbH
January 1, 2025 - Present
Drove an integrated marketing roadmap aligned with business priorities. Led a strategic shift in digital communication through targeted segmentation. Steered high-value customer engagement via focused visits and webinars. Built strategic ecosystem collaborations to strengthen innovation positioning. Led GM-level PR efforts to elevate the brand’s public voice, recognized as a best-practice example within FEV Global. Directed sector-focused PR efforts that reinforced FEV’s market visibility. Positioned FEV Türkiye as a thought leader through curated media exposure.
International Sales & Marketing at Wittur Holding GmbH
January 1, 2020 - January 1, 2024
Managed international trade fairs, increasing global brand visibility. Developed digital content & social media strategies with global teams. Expanded market presence from 2 to 8 countries with tailored approaches. Grew business to €30M in global sales. Coordinated product launches aligned with customer needs.
Sales Operations Coordinator at GeneKor S.A.
January 1, 2015 - January 1, 2017
Coordinated sales operations in healthcare, supporting oncology diagnostics. Organized seminars and events to promote advanced diagnostic technologies.

Education

BA in EU and European Integration at Sofia University
January 11, 2030 - January 26, 2026
Human Resources Management Specialization at Yıldız Technical University
January 11, 2030 - January 26, 2026
International Trade Certificate at Marmara University
January 11, 2030 - January 26, 2026
Diplomacy Certificate at Bahçeşehir University
January 11, 2030 - January 26, 2026
BA in EU and European Integration at Sofia University
January 1, 2010 - January 1, 2014
BA in EU and European Integration at Sofia University
January 11, 2030 - January 26, 2026

Qualifications

Meta Social Media Marketing Professional Certificate
January 1, 2023 - January 26, 2026
Meta Social Media Marketing Professional Certificate
January 1, 2023 - January 26, 2026
Human Resources Management Specialization
January 11, 2030 - January 26, 2026
International Trade Certificate
January 11, 2030 - January 26, 2026
Diplomacy Certificate
January 11, 2030 - January 26, 2026
Meta Social Media Marketing Professional Certificate
January 1, 2023 - January 26, 2026
Human Resources Management Specialization
January 11, 2030 - January 26, 2026
International Trade Certificate
January 11, 2030 - January 26, 2026
Diplomacy Certificate
January 11, 2030 - January 26, 2026

Industry Experience

Professional Services, Healthcare, Media & Entertainment

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