BD

Brenna Dixon

Available to hire

I am a creative marketer with international experience building unique brand stories and programs that are culturally relevant for fashion and beauty brands.

About

I am a creative marketer with international experience building unique brand stories and programs that are culturally relevant for fashion and beauty brands. As a brand builder and storyteller, I’m passionate about articulating brand essence visually and verbally to connect people to brands in authentic, meaningful, and memorable ways.

I am a brand story maker and teller—my work centers on crafting and revitalizing compelling narratives that resonate today. I’m a strategic dot connector who aligns culture, strategy, and consumer insight; a collaborative team builder who leads to unlock potential; and an entrepreneurial leader who guides teams from concept to execution with clarity and purpose.

  • 11 years' experience
  • Joined May 2026

Industry experience

  • Consumer Goods
  • Retail
  • Media & Entertainment

Work experience· 5 roles

Senior Director of Creative and Brand Marketing · Lolë BRANDSOct 2021 – Present · 5 yrs 2 mos

Oversee the entire creative and brand marketing departments, lead rebranding and repositioning, and drive seasonal brand marketing and content production (photo, video, and multimedia) across development stages. Achieved +88% revenue increase and led global campaign strategy, brand book development, partnerships, and GTM planning.

Brand Marketing Director · GDI GROUP-DYNAMITE CLOTHINGOct 2020 – Oct 2021 · 1 yr 1 mo

Crafted quarterly seasonal campaign narratives; owned seasonal campaign planning and channel GTM strategy; produced market activations; led brand collaborations and influencer programs; drove US customer growth and engagement metrics.

Sr. Director Global Marketing · Lamarque CollectionAug 2019 – Sep 2020 · 1 yr 2 mos

Created omni-channel campaigns; deployed global brand strategy; managed content production and paid/earned media; contributed to a +80.5% increase in net sales and optimized content and paid performance.

Founder · Brand Evolution 360°Jan 2019 – Present · 7 yrs 11 mos
Brand Marketing and Licensing Manager · ICONIX BRAND GROUP - Buffalo David BittonJan 2015 – Dec 2018 · 4 yrs

Education

MA-Fashion Marketing & Retail Management · European Institute of Design (I.E.D)2030 – 2026
BA - Fine Arts & Psychology · CBU, Nova Scotia, Canada2030 – 2026

Certifications and awards

Post Graduate Certificate: Journalism & Feature Writing2030 – 2026

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