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Digital Marketing Specialist with over 4 years of experience driving results through strategic campaigns, content creation, and audience engagement. I have worked with purpose-driven projects, including mental health awareness initiatives, where I managed marketing efforts and led teams to deliver impactful outcomes. I specialize in simplifying marketing strategies and leveraging digital tools — including AI — to help businesses grow efficiently. My focus is always on understanding each client’s goals and delivering clear, measurable results.…Digital Marketing Specialist with over 4 years of experience driving results through strategic campaigns, content creation, and audience engagement. I have worked with purpose-driven projects, including mental health awareness initiatives, where I managed marketing efforts and led teams to deliver impactful outcomes. I specialize in simplifying marketing strategies and leveraging digital tools — including AI — to help businesses grow efficiently. My focus is always on understanding each client’s goals and delivering clear, measurable results.

Bia Fernandes

Content Creator, Social Media Manager, Content Strategist, +2

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Digital Marketing Specialist with over 4 years of experience driving results through strategic campaigns, content creation, and audience engagement. I have worked with purpose-driven projects, including mental health awareness initiatives, where I managed marketing efforts and led teams to deliver impactful outcomes. I specialize in simplifying marketing strategies and leveraging digital tools — including AI — to help businesses grow efficiently. My focus is always on understanding each client’s goals and delivering clear, measurable results.…Digital Marketing Specialist with over 4 years of experience driving results through strategic campaigns, content creation, and audience engagement. I have worked with purpose-driven projects, including mental health awareness initiatives, where I managed marketing efforts and led teams to deliver impactful outcomes. I specialize in simplifying marketing strategies and leveraging digital tools — including AI — to help businesses grow efficiently. My focus is always on understanding each client’s goals and delivering clear, measurable results.

Available to hire

Digital Marketing Specialist with over 4 years of experience driving results through strategic campaigns, content creation, and audience engagement. I have worked with purpose-driven projects, including mental health awareness initiatives, where I managed marketing efforts and led teams to deliver impactful outcomes.

I specialize in simplifying marketing strategies and leveraging digital tools — including AI — to help businesses grow efficiently. My focus is always on understanding each client’s goals and delivering clear, measurable results.

Skills

Copywriting

Experience Level

Copywriting

Expert

Language

English

Fluent

Portuguese

Fluent

Spanish; Castilian

Beginner

Work Experience

Digital Marketing Manager at Self-Employed

January 1, 2015 - January 1, 2019

Managed social media platforms (Instagram, Facebook, YouTube, LinkedIn, MailChimp) to increase brand awareness. Created engaging video content, Reels, and ad campaigns to improve audience engagement. Coordinated event promotions through online marketing and email campaigns. Developed websites, landing pages, and lead generation strategies.

Digital Marketing Manager at Self-Employed - Brazil

January 1, 2019 - January 1, 2022

Managed social media platforms to increase brand awareness. Created engaging video content, Reels, and ad campaigns to improve audience engagement. Coordinated online marketing and email campaigns for event promotions. Developed websites, landing pages, and lead generation strategies.

Materials Planner at Manuka Health

January 1, 2022 - December 31, 2022

Planned and monitored raw materials procurement for production. Ensured efficient stock control to avoid unnecessary excess inventory. Communicated with suppliers to track deliveries and material availability. Assisted in optimizing purchasing to align with demand needs.

Supply Coordinator at Manuka Health

January 1, 2022 - Present

Planned and coordinated production and distribution based on demand forecasts. Managed stock levels to avoid shortages and overproduction, minimizing waste. Ensured materials were procured efficiently, reducing unnecessary costs. Optimized shipments to improve container utilization. Led cross-functional collaboration to improve operational processes. Provided guidance and oversight to junior team members in supply chain operations.

Stock Management & Logistics at Danone - Early Life Nutrition

January 1, 2017 - January 1, 2019

Managed inventory control to ensure efficient stock management. Monitored slow-moving items and implemented corrective actions. Ensured compliance with quality and regulatory requirements in logistics. Led inventory audits and process improvements to reduce operational inefficiencies. Supervised and trained team members on stock control and logistics procedures.