BF

Bia Fernandes

Available to hire

Digital Marketing Specialist with over 4 years of experience driving results through strategic campaigns, content creation, and audience engagement.

About

Digital Marketing Specialist with over 4 years of experience driving results through strategic campaigns, content creation, and audience engagement. I have worked with purpose-driven projects, including mental health awareness initiatives, where I managed marketing efforts and led teams to deliver impactful outcomes.

I specialize in simplifying marketing strategies and leveraging digital tools — including AI — to help businesses grow efficiently. My focus is always on understanding each client’s goals and delivering clear, measurable results.

  • 11 years' experience
  • Joined April 2026

Skills· 1

Languages

  • EnglishFluent
  • PortugueseFluent
  • Spanish; CastilianBeginner

Industry experience

  • Media & Entertainment
  • Professional Services
  • Software & Internet

More experts in Hamilton, New Zealand

Work experience· 5 roles

Supply Coordinator · Manuka HealthJan 2022 – Present · 4 yrs 11 mos

Planned and coordinated production and distribution based on demand forecasts. Managed stock levels to avoid shortages and overproduction, minimizing waste. Ensured materials were procured efficiently, reducing unnecessary costs. Optimized shipments to improve container utilization. Led cross-functional collaboration to improve operational processes. Provided guidance and oversight to junior team members in supply chain operations.

Materials Planner · Manuka HealthJan 2022 – Dec 2022 · 1 yr

Planned and monitored raw materials procurement for production. Ensured efficient stock control to avoid unnecessary excess inventory. Communicated with suppliers to track deliveries and material availability. Assisted in optimizing purchasing to align with demand needs.

Digital Marketing Manager · Self-Employed - BrazilJan 2019 – Jan 2022 · 3 yrs 1 mo

Managed social media platforms to increase brand awareness. Created engaging video content, Reels, and ad campaigns to improve audience engagement. Coordinated online marketing and email campaigns for event promotions. Developed websites, landing pages, and lead generation strategies.

Stock Management & Logistics · Danone - Early Life NutritionJan 2017 – Jan 2019 · 2 yrs 1 mo
Digital Marketing Manager · Self-EmployedJan 2015 – Jan 2019 · 4 yrs 1 mo

Education

Bachelor's in Business Administration · Pontifical Catholic University of Minas Gerais2020 – 2021

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