I'm Chris Turner, a marketing leader focused on building measurable growth funnels across acquisition, activation, conversion and retention. I lead with a performance-first mindset and design multi-channel programs that align paid, organic, CRM and on-site experiences to drive revenue and margin. I enjoy turning data into action, building repeatable systems, and partnering with product, sales and operations to unlock growth. I thrive in fast-paced, multi-brand environments, leading cross-functional teams of marketers and agencies, and creating dashboards and governance that shift decision-making from opinion to evidence. My goal is to deliver sustainable growth for the business and its customers.

Chris Turner

I'm Chris Turner, a marketing leader focused on building measurable growth funnels across acquisition, activation, conversion and retention. I lead with a performance-first mindset and design multi-channel programs that align paid, organic, CRM and on-site experiences to drive revenue and margin. I enjoy turning data into action, building repeatable systems, and partnering with product, sales and operations to unlock growth. I thrive in fast-paced, multi-brand environments, leading cross-functional teams of marketers and agencies, and creating dashboards and governance that shift decision-making from opinion to evidence. My goal is to deliver sustainable growth for the business and its customers.

Available to hire

I’m Chris Turner, a marketing leader focused on building measurable growth funnels across acquisition, activation, conversion and retention. I lead with a performance-first mindset and design multi-channel programs that align paid, organic, CRM and on-site experiences to drive revenue and margin. I enjoy turning data into action, building repeatable systems, and partnering with product, sales and operations to unlock growth.

I thrive in fast-paced, multi-brand environments, leading cross-functional teams of marketers and agencies, and creating dashboards and governance that shift decision-making from opinion to evidence. My goal is to deliver sustainable growth for the business and its customers.

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Experience Level

Expert
Expert
Expert
Expert
Expert

Language

English
Fluent

Work Experience

Head of Marketing (SLT) at Renaissance Curtain Accessories
February 1, 2024 - December 31, 2025
Led the digital transformation and growth strategy for a £5m turnover manufacturer, owning performance channels, ecommerce operations, and partner acquisition. Delivered £4.5m sales growth in 2025, supporting 20% YoY growth through funnel optimization across paid, organic, CRM and on-site conversion. Launched an integrated ecommerce and CRM stack; improved funnel visibility and enabled automated nurture and lead routing for faster sales conversion. Rebuilt funnel architecture across acquisition to retention; tightened tracking; redesigned landing pages and lifecycle sequences to lift qualified demand and reduce wasted spend. Launched a 5,000 SKU site and commercial proposition changes driving +200% growth in qualified audience and +52% new accounts shortly after go-live. Won and supported new client growth with accounts such as NHS, MUFC, Premier Inn, The Belfry, Flannels, Wickes and Screwfix. Drove multi-partner onboarding programs delivering ~20% YoY sales uplift; built SLT-ready r
Lead of Search Marketing at Matt Haycox Group
January 1, 2023 - January 1, 2024
Directed performance marketing across a six-brand portfolio spanning Retail, SaaS and Property. Delivered portfolio-wide growth: +106% sales, +64% traffic, +53% conversion, and -18% CPA through funnel re-architecture and disciplined optimization. Drove £13m revenue in 2023 by aligning channel investment to unit economics, improving measurement, and boosting conversions via lifecycle optimization. Built SLT-ready reporting and dashboards to inform decisions.
Marketing & Accounts Director at Canna Solutions / Lumo
January 1, 2018 - December 31, 2022
Directed marketing and sales strategy for a regulated wellness brand across UK, EU and US; built compliant B2B demand generation in regulated markets connecting acquisition with CRM nurture and sales conversion. Grew 0 → 3,000 B2B customers in 60 days with ~8% site conversion and 40%+ email open rates. Closed £150k+ new business via sales-aligned campaigns, proposals, and account-specific funnels. Generated £500k in leads in 6 months through intent-led acquisition, on-site conversion work and structured follow-up sequences.
Digital Growth Consultant at Nightspace / DiveCom (UK)
January 1, 2016 - December 31, 2023
Drove DTC growth with 1000% ROAS on ads after strategy and optimization. +212% YoY revenue and +187% organic sales uplift by rebuilding the funnel across SEO, paid social and UX. Rebuilt UX and booking flow, onboarding 2,500+ partners, delivering +200% mobile conversion and +35% AOV through funnel fixes and conversion design. Built repeatable operating systems with reporting packs, test logs, channel forecasts and QBRs tied to KPIs.
Lead of Digital Marketing at Austin Reed Group
January 1, 2015 - December 31, 2016
Delivered +30% online sales growth and +25% SEO uplift through cross-channel optimization and migration-safe technical delivery. Led a team of up to 16 and agency partners, enforcing ROI governance and delivery standards.
Head of Outreach & Content at WhatHouse? (WhatHouse)
January 1, 2016 - December 31, 2017
Led outreach and content marketing to drive inbound leads and brand visibility, managed content calendar, built partner relationships, and improved inbound quality and volume.
Search Marketing Analyst at Dignius (Dignus)
January 1, 2014 - December 31, 2015
Performed data-driven search marketing analysis and optimization to improve campaign ROI and drive more qualified traffic.
Senior Account Manager at YODA London
January 1, 2013 - December 31, 2014
Managed key accounts, led PPC and performance marketing initiatives, and coordinated cross-functional teams to deliver client goals.

Education

BA (Hons) Marketing Communications & Advertising (2:1) at Sheffield Hallam University
January 11, 2030 - February 1, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Manufacturing, Retail, Professional Services, Travel & Hospitality, Media & Entertainment